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person:"Bauer, Hans H."
~person:"Meißner, Martin"
~person:"Schnack, Alexander"
~subject:"Kundenservice"
~subject:"Online-Handel"
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Kundenservice
Online-Handel
Virtual reality
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Bauer, Hans H.
Meißner, Martin
Schnack, Alexander
Diehl, Sandra
4
Baier, Daniel
3
Breugelmans, Els
3
Campo, Katia
3
Mäder, Ralf
3
Neumann, Marcus M.
3
Rese, Alexandra
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Ba, Sulin
2
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2
Cowan, Kirsten
2
Denegri-Knott, Janice
2
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Do, Chanwook
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2
Jung, Timothy
2
Ke, Dan
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Kim, Sanghoon
2
Kumar, Harish
2
Lee, Hyun-Woo
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Molesworth, Mike
2
Pantano, Eleonora
2
Papagiannidis, Savvas
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Pfeiffer, Jella
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Pfeiffer, Thies
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Ruyter, Ko de
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Sands, Sean
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Schreiber, Stefanie
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Stallaert, Jan
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Uhm, Jun-Phil
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2
Zhang, Zhongju
2
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1
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Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
2
Journal of retailing and consumer services
2
Information systems research : ISR
1
Journal of management information systems : JMIS
1
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
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ECONIS (ZBW)
7
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1
Investigating the impact of shopper personality on behaviour in immersive Virtual Reality store environments
Schnack, Alexander
;
Wright, Malcolm J.
;
Elms, Jonathan
- In:
Journal of retailing and consumer services
61
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012581931
Saved in:
2
Does the locomotion technique matter in an immersive virtual store environment? : comparing motion-tracked walking and instant teleportation
Schnack, Alexander
;
Wright, Malcolm J.
;
Holdershaw, …
- In:
Journal of retailing and consumer services
58
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012430633
Saved in:
3
Eye-tracking-based classification of information search behavior using machine learning : evidence from experiments in physical shops and virtual reality shopping environments
Pfeiffer, Jella
;
Pfeiffer, Thies
;
Meißner, Martin
; …
- In:
Information systems research : ISR
31
(
2020
)
3
,
pp. 675-691
Persistent link: https://www.econbiz.de/10012298119
Saved in:
4
Shopping in virtual reality stores : the influence of immersion on system adoption
Peukert, Christian
;
Pfeiffer, Jella
;
Meißner, Martin
; …
- In:
Journal of management information systems : JMIS
36
(
2019
)
3
,
pp. 755-788
Persistent link: https://www.econbiz.de/10012198616
Saved in:
5
Virtuelle Verkaufsberater in interaktiven Medien
Bauer, Hans H.
;
Neumann, Marcus M.
;
Mäder, Ralf
- In:
Interactive Marketing im Web 2.0+ : Konzepte und …
,
(pp. 215-234)
.
2008
Persistent link: https://www.econbiz.de/10003762130
Saved in:
6
Virtuelle Verkaufsberater in interaktiven Medien
Bauer, Hans H.
;
Neumann, Marcus M.
;
Mäder, Ralf
- In:
Interactive Marketing im Web 2.0+ : Konzepte und …
,
(pp. 215-234)
.
2007
Persistent link: https://www.econbiz.de/10003566368
Saved in:
7
Virtuelle Verkaufsberater in interaktiven Medien : eine experimentelle Untersuchung zur Wirkung von Avataren in interaktiven Medien
Bauer, Hans H.
(
contributor
);
Neumann, Marcus M.
(
contributor
)
-
2005
Persistent link: https://www.econbiz.de/10002898019
Saved in:
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