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person:"Bennett, Gregg"
~isPartOf:"Entrepreneurial Innovation : Strategy and Competition Aspects"
~person:"Ballouli, Khalid"
~person:"Chadwick, Simon"
~person:"James, Jeffrey D."
~person:"Parry, Keith D."
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Entrepreneurial Innovation : Strategy and Competition Aspects
Sport marketing quarterly : preferred journal of the Sport Marketing Association
10
Sport management review
7
International journal of sports marketing & sponsorship
6
Journal of sport management : the official journal of the North American Society of Sport Management
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International Journal of Sports Marketing and Sponsorship
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International journal of sport management and marketing : IJSMM
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The marketing review
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European Sport management quarterly : ESMQ
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International journal of entrepreneurial venturing
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of promotion management : JPM
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Journal of strategic marketing
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The Routledge companion to contemporary brand management
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Digital innovation in sport : barriers and opportunities for branded fitness apps for fans
Fenton, Alex
;
Parry, Keith D.
;
Chadwick, Simon
; …
- In:
Entrepreneurial Innovation : Strategy and Competition …
,
(pp. 25-42)
.
2022
Persistent link: https://www.econbiz.de/10013342951
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