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person:"Breidbach, Christoph F."
~subject:"Consulting"
~subject:"Digital platform"
~subject:"Relationship marketing"
~subject:"SD-logic"
~subject:"Umwelt"
~subject:"Value creation"
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Breidbach, Christoph F.
Vargo, Stephen L.
22
Lusch, Robert F.
16
Edvardsson, Bo
10
Akaka, Melissa Archpru
6
Grönroos, Christian
6
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Industrial marketing management : the international journal for industrial and high-tech firms
1
Managing service quality : MSQ ; an international journal
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ECONIS (ZBW)
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Technology-enabled value co-creation : an empirical analysis of actors, resources, and practices
Breidbach, Christoph F.
;
Maglio, Paul P.
- In:
Industrial marketing management : the international …
56
(
2016
),
pp. 73-85
Persistent link: https://www.econbiz.de/10011531232
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2
Beyond virtuality : from engagement platforms to engagement ecosystems
Breidbach, Christoph F.
;
Brodie, Roderick J.
; …
- In:
Managing service quality : MSQ ; an international journal
24
(
2014
)
6
,
pp. 592-611
Persistent link: https://www.econbiz.de/10010526466
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