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person:"Brettel, Malte"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~person:"Lindgreen, Adam"
~person:"Terho, Harri"
~subject:"Betriebliche Wertschöpfung"
~subject:"Business network"
~type_genre:"Aufsatz in Zeitschrift"
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of marketing management : MM
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Citation classics from Industrial marketing management : celebrating forty-seven years of publications on business-to-business marketing management
Lindgreen, Adam
;
Di Benedetto, C. Anthony
- In:
Industrial marketing management : the international …
73
(
2018
),
pp. 1-6
Persistent link: https://www.econbiz.de/10011904649
Saved in:
2
Selling value in business markets : individual and organizational factors for turning the idea into action
Terho, Harri
;
Eggert, Andreas
;
Ulaga, Wolfgang
;
Haas, …
- In:
Industrial marketing management : the international …
66
(
2017
),
pp. 42-55
Persistent link: https://www.econbiz.de/10011775966
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