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person:"Burmann, Christoph"
~accessRights:"restricted"
~person:"Foroudi, Pantea"
~person:"Hatch, Mary Jo"
~person:"Schultz, Majken"
~subject:"Corporate promise"
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Corporate promise
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Burmann, Christoph
Foroudi, Pantea
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International journal of hospitality management
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Corporate brand strategy : drivers and outcomes of hotel industry's brand orientation
Foroudi, Pantea
- In:
International journal of hospitality management
88
(
2020
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012293861
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