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person:"Casaló, Luis V."
~subject:"Artificial intelligence"
~subject:"Creativity"
~subject:"Konsumentenverhalten"
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Artificial intelligence
Creativity
Konsumentenverhalten
Social Web
14
Social web
14
Consumer behaviour
10
Instagram
3
Internet marketing
3
Online-Marketing
3
Usefulness
3
Viral marketing
3
Virales Marketing
3
Beziehungsmarketing
2
Brand management
2
Confidence
2
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2
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2
Markenführung
2
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2
Online-Handel
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Tourism industry
2
Tourismuswirtschaft
2
Vertrauen
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AI experiences
1
Affective commitment
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Automated social presence
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Automation
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1
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Casaló, Luis V.
Filieri, Raffaele
19
Füller, Johann
15
Loureiro, Sandra Maria Correia
15
Dwivedi, Yogesh Kumar
14
Hollebeek, Linda D.
14
Martínez-López, Francisco J.
14
Flavián Blanco, Carlos
13
Law, Chun Hung Roberts
13
Rita, Paulo
11
Gázquez-Abad, Juan Carlos
10
Ranfagni, Silvia
10
Stephen, Andrew T.
10
Akram, Umair
9
Hajli, Nick
9
Hennig-Thurau, Thorsten
9
Luo, Xueming
9
Seo, Yuri
9
Usman, Osly
9
Veloutsou, Cleopatra
9
Vrontis, Demetris
9
Bigné Alcañiz, J. Enrique
8
Conduit, Jodie
8
Harrigan, Paul
8
Ko, Eunju
8
Ozuem, Wilson
8
Rather, Raouf Ahmad
8
Schivinski, Bruno
8
Sohail, M. Sadiq
8
Thaichon, Park
8
Wallace, Elaine
8
Ghose, Anindya
7
Gu, Bin
7
Kumar, Jitender
7
Kumar, Vikas
7
Liang, Sai
7
Lorenzo-Romero, Carlota
7
Martinez, Luis F.
7
Pantano, Eleonora
7
Pittman, Matthew
7
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Journal of business research : JBR
5
International journal of electronic commerce : IJEC
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of hospitality management
1
Journal of marketing communications
1
Psychology & marketing
1
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ECONIS (ZBW)
10
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1
Human versus virtual influences, a comparative study
Belanche, Daniel
;
Casaló, Luis V.
;
Flavián, Marta
- In:
Journal of business research : JBR
173
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014547919
Saved in:
2
Automated social presence in AI : avoiding consumer psychological tensions to improve service value
Flavián Blanco, Carlos
;
Belk, Russell W.
;
Belanche, Daniel
- In:
Journal of business research : JBR
175
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014549581
Saved in:
3
Effects of voice assistant recommendations on consumer behavior
Flavián Blanco, Carlos
;
Akdim, Khaoula
;
Casaló, Luis V.
- In:
Psychology & marketing
40
(
2023
)
2
,
pp. 328-346
Persistent link: https://www.econbiz.de/10014290680
Saved in:
4
Be creative, my friend! : engaging users on Instagram by promoting positive emotions
Casaló, Luis V.
;
Flavián Blanco, Carlos
; …
- In:
Journal of business research : JBR
130
(
2021
),
pp. 416-425
Persistent link: https://www.econbiz.de/10012544844
Saved in:
5
Influencers on Instagram : antedecents and consequences of opinion leadership
Casaló, Luis V.
;
Flavián Blanco, Carlos
; …
- In:
Journal of business research : JBR
117
(
2020
),
pp. 510-519
Persistent link: https://www.econbiz.de/10012287955
Saved in:
6
Do online hotel rating schemes influence booking behaviors?
Casaló, Luis V.
;
Flavián Blanco, Carlos
;
Guinalíu, Miguel
- In:
International journal of hospitality management
49
(
2015
),
pp. 28-36
Persistent link: https://www.econbiz.de/10011377610
Saved in:
7
Avoiding the dark side of positive online consumer reviews : enhancing reviews' usefulness for high risk-averse travelers
Casaló, Luis V.
;
Flavián Blanco, Carlos
;
Guinalíu, Miguel
- In:
Journal of business research : JBR
68
(
2015
)
9
,
pp. 1829-1835
Persistent link: https://www.econbiz.de/10011384129
Saved in:
8
Antecedents and consequences of consumer participation in on-line communities : the case of the travel sector
Casaló, Luis V.
;
Flavián Blanco, Carlos
;
Guinalíu, Miguel
- In:
International journal of electronic commerce : IJEC
15
(
2010/11
)
2
,
pp. 137-167
Persistent link: https://www.econbiz.de/10008858228
Saved in:
9
Online social networks in the travel sector
Belanche, Daniel
;
Casaló, Luis V.
;
Flavián Blanco, Carlos
- In:
International journal of electronic marketing and …
3
(
2010
)
4
,
pp. 321-340
Persistent link: https://www.econbiz.de/10009234913
Saved in:
10
Promoting consumer's participation in virtual brand communities : a new paradigm in branding strategy
Casaló, Luis V.
;
Flavián Blanco, Carlos
;
Guinalíu, Miguel
- In:
Journal of marketing communications
14
(
2008
)
1
,
pp. 19-36
Persistent link: https://www.econbiz.de/10003737754
Saved in:
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