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person:"Fritz, Wolfgang"
~person:"Bauer, Hans H."
~person:"Skiera, Bernd"
~person:"Wirtz, Bernd W."
~subject:"Distribution channel"
~subject:"Marketing"
~type_genre:"Handbuch"
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Handbuch Multi-Channel-Marketing
Wirtz, Bernd W.
(
ed.
)
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003364595
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