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person:"Fritz, Wolfgang"
~person:"Metrick, Andrew"
~person:"Pentina, Iryna"
~subject:"E-Mail"
~subject:"United States"
~type:"article"
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E-Mail
United States
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11
E-commerce
11
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11
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11
Internet
10
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9
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9
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9
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Fritz, Wolfgang
Metrick, Andrew
Pentina, Iryna
Greenstein, Shane M.
21
Goldfarb, Avi
18
Majumdar, Sumit Kumar
11
Forman, Christopher
10
Goolsbee, Austan
10
McAndrews, James Joseph
8
Koong, Kai S.
7
Lennon, Sharron J.
7
Liu, Lai C.
7
Savage, Scott J.
7
Sidak, J. Gregory
7
Sipior, Janice C.
7
Smith, Alan D.
7
Stavins, Joanna
7
Ward, Burke T.
7
Becerra, Enrique P.
6
Chintagunta, Pradeep K.
6
Fesenmaier, Daniel R.
6
Goel, Rajeev K.
6
Kim, Minjeong
6
Miranti, Paul J.
6
Tucker, Catherine
6
Ward, Michael R.
6
Waters, Richard D.
6
Whitacre, Brian E.
6
Brenčič, Vera
5
Chan-Olmsted, Sylvia M.
5
Choi, Yung Kyun
5
Edelman, Benjamin
5
Forsythe, Sandra
5
Gentzkow, Matthew Aaron
5
Hausman, Jerry A.
5
Highfill, Jannett K.
5
Jansen, Bernard J.
5
McLure, Charles E.
5
O'Brien, Kevin Michael
5
Singh, Nitish
5
Sung, Nakil
5
Waldfogel, Joel
5
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Published in...
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International journal of internet marketing and advertising : IJIMA
3
Cases on innovations in educational marketing : transnational and technological strategies
1
Internet-Marketing : Perspektiven und Erfahrungen aus Deutschland und den USA
1
Internet-Marketing : marktorientiertes E-Business in Deutschland und den USA
1
Journal of customer behaviour
1
Journal of financial economics
1
Journal of marketing channels : ... distribution systems, strategy, and management
1
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Source
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ECONIS (ZBW)
9
Showing
1
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9
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9
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date (oldest first)
1
Message and source characteristics as drivers of mobile digital review persuasiveness : does cultural context play a role?
Pentina, Iryna
;
Basmanova, Oksana
;
Sun, Qin
- In:
International journal of internet marketing and …
11
(
2017
)
1
,
pp. 1-21
Persistent link: https://www.econbiz.de/10011741662
Saved in:
2
Adoption of social networks marketing by SMEs : exploring the role of social influences and experience in technology acceptance
Pentina, Iryna
;
Koh, Anthony C.
;
Le, Thuong T.
- In:
International journal of internet marketing and …
7
(
2012
)
1
,
pp. 65-82
Persistent link: https://www.econbiz.de/10009507123
Saved in:
3
Exploring social media marketing strategies in SMEs
Pentina, Iryna
;
Koh, Anthony C.
- In:
International journal of internet marketing and …
7
(
2012
)
4
,
pp. 292-310
Persistent link: https://www.econbiz.de/10009711387
Saved in:
4
Effects of multichannel coordination and E-commerce outsourcing on online retail performance
Pentina, Iryna
;
Hasty, Ronald W.
- In:
Journal of marketing channels : ... distribution …
16
(
2009
)
4
,
pp. 359-374
Persistent link: https://www.econbiz.de/10003912739
Saved in:
5
Exploring source effects for online sales outcoumes: the role of avatar-buyer similarity
Pentina, Iryna
;
Taylor, David G.
- In:
Journal of customer behaviour
9
(
2010
)
2
,
pp. 135-150
Persistent link: https://www.econbiz.de/10003989250
Saved in:
6
Developing a grassroots cross-cultural partnership to enhance student experiences
Pentina, Iryna
;
Guilloux, Véronique
- In:
Cases on innovations in educational marketing : …
,
(pp. 183-195)
.
2011
Persistent link: https://www.econbiz.de/10009406212
Saved in:
7
How does the
Internet
affect trading? : Evidence from investor behavior in 401 (k) plans
Choi, James J.
;
Laibson, David I.
;
Metrick, Andrew
- In:
Journal of financial economics
64
(
2002
)
3
,
pp. 397-421
Persistent link: https://www.econbiz.de/10001687824
Saved in:
8
Globales E-Learning im Marketing : die internationale E-Mail Debate
Fritz, Wolfgang
(
contributor
)
- In:
Internet-Marketing : marktorientiertes E-Business in …
,
(pp. 481-500)
.
2001
Persistent link: https://www.econbiz.de/10001615420
Saved in:
9
Die internationale E-Mail Debate
Fritz, Wolfgang
(
contributor
)
- In:
Internet-Marketing : Perspektiven und Erfahrungen aus …
,
(pp. 309-328)
.
1999
Persistent link: https://www.econbiz.de/10001441786
Saved in:
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