//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
person:"Günter, Bernd"
~accessRights:"free"
~person:"Bakhtieva, Elina"
~person:"Bush, Alan J."
~person:"Svensson, Göran"
~subject:"B-to-B-Marketing"
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Customer orientation"
Narrow search
Delete all filters
| 7 applied filters
Year of publication
From:
To:
Subject
All
B-to-B-Marketing
Beziehungsmarketing
3
Lieferantenmanagement
3
Relationship marketing
3
Supplier relationship management
3
Business-to-business marketing
2
Customer satisfaction
2
Kundenzufriedenheit
2
B2B digital marketing strategy
1
B2B industrial companies
1
Bank
1
Bankgeschäft
1
Banking services
1
Business-to-business (B2B) relationships
1
Confidence
1
Consumer behaviour
1
Dienstleistungsqualität
1
Digitalisierung
1
Digitization
1
E-commerce
1
Electronic Commerce
1
Internet marketing
1
Konsumentenverhalten
1
Marketing management
1
Marketingmanagement
1
Online-Marketing
1
Preismanagement
1
Pricing strategy
1
Service quality
1
South Africa
1
Südafrika
1
Vertrauen
1
attitudinal loyalty
1
banking
1
behavioral loyalty
1
commitment
1
continuity
1
cooperation
1
coordination
1
customer loyalt
1
more ...
less ...
Online availability
All
Free
Undetermined
13
Type of publication
All
Article
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Günter, Bernd
Bakhtieva, Elina
Bush, Alan J.
Svensson, Göran
Agnihotri, Raj
1
Alavi, Sascha
1
Baxter, Roger
1
Berenguer Contrí, Gloria
1
Blanchet, Pierre
1
Brozovic, Danilo
1
Budiyanto
1
Chen, Haozhe
1
Cid, Allan
1
Crescitelli, Edson
1
Daugherty, Patricia J.
1
Echchakoui, Saïd
1
Fagundes, Ligia
1
Ghilal, Rachid
1
Gil Saura, Irene
1
Gil, Roberto
1
Gomes-e-Souza Munaier, Christian
1
Habel, Johannes
1
Hautamäki, Pia
1
Heikinheimo, Minna
1
Heikka, Eija-Liisa
1
Hiep Hung Pham
1
Jagodič, Gregor
1
Julkunen, Saara
1
Julkunen, Saara Maria
1
Juma-Michilena, Israel
1
Kalra, Ashish
1
Kassemeier, Roland
1
Kinuani, Nsimba
1
Koponen, Jonna
1
Koponen, Jonna Pauliina
1
Kowalkowski, Christian
1
Krasanakis, Stelios
1
Lassila, Elina
1
Lastuvka, Igor
1
Ledinger, Stefan
1
Lopes, João M.
1
Masitenyane, Lehlohonolo Amos
1
Melén Hånell, Sara
1
more ...
less ...
Published in...
All
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
1
Oeconomia Copernicana
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Precursors and outcomes of perceived value in B2B banking services : a nomological framework
Zietsman, Mariëtte Louise
;
Mostert, Pierre
;
Svensson, …
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
4
,
pp. 330-353
Persistent link: https://www.econbiz.de/10014422300
Saved in:
2
B2B digital marketing strategy : a framework for assessing digital touchpoints and increasing customer loyalty based on Austrian companies from heating, ventilation and air conditi...
Bakhtieva, Elina
- In:
Oeconomia Copernicana
8
(
2017
)
3
,
pp. 463-478
Persistent link: https://www.econbiz.de/10012228890
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->