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person:"Günter, Bernd"
~person:"Svensson, Göran"
~subject:"Customer service"
~type:"article"
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Customer service
Beziehungsmarketing
42
Relationship marketing
42
Lieferantenmanagement
26
Supplier relationship management
26
Customer satisfaction
22
Kundenzufriedenheit
22
Confidence
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Vertrauen
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commitment
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trust
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Theorie
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Theory
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coordination
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relationship marketing
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KMU
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Norway
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cooperation
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Customer analysis
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Günter, Bernd
Svensson, Göran
Barnes, Donald C.
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Flavián Blanco, Carlos
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International journal of business excellence : IJBEX
1
International journal of contemporary hospitality management
1
Probleme und Trends in der Marketing-Forschung : Festschrift für Professor Dr. Peter Hammann zum 60. Geburtstag
1
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ECONIS (ZBW)
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Balancing reactions and actions between service receivers and service providers to resolve service failures
Magaña Carrillo, Irma
;
Svensson, Göran
;
Otero-Neira, …
- In:
International journal of business excellence : IJBEX
26
(
2022
)
1
,
pp. 20-41
Persistent link: https://www.econbiz.de/10013198109
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2
New aspects of research to assess and manage critical incidents in service encounters : teleological actions, interactive interface and perceptual gaps
Padin, Carmen
;
Svensson, Göran
;
Otero-Neira, Carmen
; …
- In:
International journal of contemporary hospitality management
27
(
2015
)
1
,
pp. 27-51
Persistent link: https://www.econbiz.de/10010516547
Saved in:
3
Qualitativ ausgerichtete Small-sample-Marktforschung : Kundenkonferenzen als Beispiel für Customer Focus Groups im After-sales-Marketing
Günter, Bernd
- In:
Probleme und Trends in der Marketing-Forschung : …
,
(pp. 193-207)
.
1998
Persistent link: https://www.econbiz.de/10001301060
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