//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
person:"Gebauer, Heiko"
~person:"Kawohl, Julian"
~subject:"Western Europe"
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Leistungsbündel"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Western Europe
Bundling strategy
35
Leistungsbündel
35
Industrie
11
Manufacturing industries
11
Business services
9
Unternehmensdienstleistung
9
Capital goods industry
8
Dienstleistungssektor
8
Investitionsgüterindustrie
8
Service industry
8
Business model
6
Geschäftsmodell
6
Servitization
6
Dienstleistungsmanagement
5
Service management
5
B-to-B-Marketing
4
Beziehungsmarketing
4
Business-to-business marketing
4
Organisationsstruktur
4
Organizational structure
4
Relationship marketing
4
Services
4
Strategic management
4
Strategisches Management
4
Competitive strategy
3
Dienstleistung
3
Dienstleistungsqualität
3
Digitalisierung
3
Digitization
3
Lieferantenmanagement
3
Product-service systems (PSS)
3
Service infusion
3
Service quality
3
Solutions
3
Supplier relationship management
3
Westeuropa
3
Wettbewerbsstrategie
3
Business network
2
China
2
more ...
less ...
Type of publication
All
Article
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Case study
2
Fallstudie
2
Language
All
English
3
Author
All
Gebauer, Heiko
Kawohl, Julian
Bleyen, Valérie-Anne
1
Kowalkowski, Christian
1
Lightfoot, Howard
1
Paiola, Marco
1
Saccani, Nicola
1
Storbacka, Kaj
1
Van Hove, Leo
1
more ...
less ...
Published in...
All
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of service management
1
The journal of business & industrial marketing
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Characterizing service networks for moving from products to solutions
Gebauer, Heiko
;
Paiola, Marco
;
Saccani, Nicola
- In:
Industrial marketing management : the international …
42
(
2013
)
1
,
pp. 31-46
Persistent link: https://www.econbiz.de/10009734101
Saved in:
2
Customer-focused and service-focused orientation in organizational structures
Gebauer, Heiko
;
Kowalkowski, Christian
- In:
The journal of business & industrial marketing
27
(
2012
)
7
,
pp. 527-537
Persistent link: https://www.econbiz.de/10009672503
Saved in:
3
Exploring the alignment between service strategy and service innovation
Lightfoot, Howard
;
Gebauer, Heiko
- In:
Journal of service management
22
(
2011
)
5
,
pp. 664-683
Persistent link: https://www.econbiz.de/10009406382
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->