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person:"Haase, Michaela"
~person:"Ang, Chinhui"
~person:"Ballantyne, David"
~person:"Barrutia, José M."
~subject:"Dienstleistungsmarketing"
~subject:"Services marketing"
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Dienstleistungsmarketing
Services marketing
Service-Dominant Logic
10
Service-dominant logic
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Marketing theory
6
Marketingtheorie
6
Customer integration
5
Kundenintegration
5
Betriebliche Wertschöpfung
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Value co-creation
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service-dominant logic
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Haase, Michaela
Ang, Chinhui
Ballantyne, David
Barrutia, José M.
Vargo, Stephen L.
8
Lusch, Robert F.
7
Edvardsson, Bo
4
Akaka, Melissa Archpru
3
Baglieri, Enzo
3
Alexander Joseph Ibnu Wibowo
2
Barile, Sergio
2
Chathoth, Prakash K.
2
Furrer, Olivier
2
Grönroos, Christian
2
Harrington, Robert J.
2
Hughes, Tim
2
Mason, Chris
2
Tsiotsou, Rodoula H.
2
Aarikka-Stenroos, Leena
1
Abela, Andrew V.
1
Albinsson, Pia A.
1
Alford, John
1
Amelia, Novi
1
Anker, Thomas Boysen
1
Arnould, Eric J.
1
Athanasula-Reppa, Anastasia
1
Bacile, Todd J.
1
Baek, Wooyeul
1
Baker, Bradley J.
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Baker, Jonathan J.
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Balaraman, Pravin
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Barrios, Andrés
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Bateman, Nicola
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Behnam, Mohsen
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Bhanja, Nivedita
1
Birgelen, Marcel van
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Bloemer, Johanna M.
1
Bradshaw, Alan
1
Bridson, Kerrie
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Brodie, Roderick J.
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Electronic commerce research
1
International journal of contemporary hospitality management
1
Journal of the Academy of Marketing Science
1
Marketing : ZFP ; journal of research and management
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ECONIS (ZBW)
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1
Business co-creation for service innovation in the hospitality and tourism industry
Chen, Ja-Shen
;
Kerr, Don
;
Chou, Cindy Yunhsin
;
Ang, Chinhui
- In:
International journal of contemporary hospitality management
29
(
2017
)
6
,
pp. 1522-1540
Persistent link: https://www.econbiz.de/10011732172
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2
Resources for value co-creation in e-commerce : a review
Paredes, Mario R.
;
Barrutia, José M.
;
Echebarria, Carmen
- In:
Electronic commerce research
14
(
2014
)
2
,
pp. 111-136
Persistent link: https://www.econbiz.de/10010404458
Saved in:
3
Service-dominant logic for marketing : Konsequenzen des Sichtweisenwechsels in der Marketingtheorie für die Marketingethik
Haase, Michaela
- In:
Marketing : ZFP ; journal of research and management
33
(
2011
)
2
,
pp. 98-110
Persistent link: https://www.econbiz.de/10009161452
Saved in:
4
The service-dominant logic and the future of marketing
Ballantyne, David
;
Varey, Richard J.
- In:
Journal of the Academy of Marketing Science
36
(
2008
)
1
,
pp. 11-14
Persistent link: https://www.econbiz.de/10003679855
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