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person:"Heinze, Aleksej"
~person:"Benlian, Alexander"
~person:"Versteegen, Gerhard"
~person:"Zhang, Kaifu"
~type:"article"
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Search: subject_exact:"Content-Management-System"
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Heinze, Aleksej
Benlian, Alexander
Versteegen, Gerhard
Zhang, Kaifu
Hess, Thomas
4
Vom Brocke, Jan
4
Germanakos, Panagiotis
3
Lekkas, Zacharias
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Simons, Alexander
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Tan, Yong
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Corporate Shared Services : Bereitstellung von Dienstleistungen im Konzern
2
Digital and social media marketing : a results-driven approach
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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ECONIS (ZBW)
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Search engine optimisation : strategy implementation
Heinze, Aleksej
- In:
Digital and social media marketing : a results-driven …
,
(pp. 161-189)
.
2017
Persistent link: https://www.econbiz.de/10011582701
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2
Content marketing
Iredale, Sophie
;
Heinze, Aleksej
;
Williams, Martin J.
- In:
Digital and social media marketing : a results-driven …
,
(pp. 214-237)
.
2017
Persistent link: https://www.econbiz.de/10011582710
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3
Content contributor management and network effects in a UGC environment
Zhang, Kaifu
;
Evgeniou, Theodoros
;
Padmanabhan, V. T.
; …
- In:
Marketing science : the marketing journal of the …
31
(
2012
)
3
,
pp. 433-447
Persistent link: https://www.econbiz.de/10009562952
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4
Shared Content Services in Medienunternehmen : Erfahrungen innovativer Print-Verlage
Hess, Thomas
;
Benlian, Alexander
- In:
Corporate Shared Services : Bereitstellung von …
,
(pp. 269 - 286)
.
2008
Persistent link: https://www.econbiz.de/10014559691
Saved in:
5
Shared-Content-Services in Medienunternehmen : Erfahrungen innovativer Print-Verlage
Hess, Thomas
;
Benlian, Alexander
- In:
Corporate Shared Services : Bereitstellung von …
,
(pp. 227-243)
.
2006
Persistent link: https://www.econbiz.de/10003368292
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