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person:"Herrmann, Andreas"
~person:"Hartley, Steven W."
~person:"Hinson, Robert"
~person:"Peter, Jerome Paul"
~subject:"Innovation"
~subject:"Pricing strategy"
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Herrmann, Andreas
Hartley, Steven W.
Hinson, Robert
Peter, Jerome Paul
Spann, Martin
8
O'Cass, Aron
7
Stern, Scott
7
Trajtenberg, Manuel
7
Zeithammer, Robert
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International journal of business and emerging markets : IJBEM
1
International journal of financial services management : IJFSM
1
Marketing : ZFP ; journal of research and management
1
Marktforschung & Management : M & M ; Zeitschrift für marktorientierte Unternehmenspolitik
1
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
1
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ECONIS (ZBW)
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1
Market orientation and customer satisfaction : the role of service quality and innovation
Mahmoud, Mahmoud Abdulai
;
Hinson, Robert
;
Duut, Dickson …
- In:
International journal of business and emerging markets …
11
(
2019
)
2
,
pp. 144-167
Persistent link: https://www.econbiz.de/10012135585
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2
Managing market innovation for competitive advantage : how external dynamics hold sway for financial services
Anning-Dorson, Thomas
;
Hinson, Robert
;
Amidu, Mohammed
- In:
International journal of financial services management …
9
(
2018
)
1
,
pp. 70-87
Persistent link: https://www.econbiz.de/10011875738
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3
Wenn Käufer auch verkaufen : preispolitische Implikationen der "prospect"-Theorie
Herrmann, Andreas
- In:
Marketing : ZFP ; journal of research and management
19
(
1997
)
1
,
pp. 5-14
Persistent link: https://www.econbiz.de/10001217425
Saved in:
4
Ein Ansatz zur Preisbündelung auf der Basis der "prospect"-Theorie
Herrmann, Andreas
- In:
Schmalenbachs Zeitschrift für betriebswirtschaftliche …
48
(
1996
)
7
,
pp. 675-694
Persistent link: https://www.econbiz.de/10001205158
Saved in:
5
Wettbewerbsvorteile durch Preisbündelung
Bauer, Hans H.
- In:
Marktforschung & Management : M & M ; Zeitschrift für …
40
(
1996
)
3
,
pp. 85-88
Persistent link: https://www.econbiz.de/10001206409
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