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person:"Homburg, Christian"
~language:"eng"
~subject:"Deutschland"
~subject:"Konsumentenverhalten"
~subject:"Vertrieb"
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Search: subject_exact:"Supplier relationship management"
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Deutschland
Konsumentenverhalten
Vertrieb
Lieferantenmanagement
18
Supplier relationship management
18
Beziehungsmarketing
8
Germany
8
Relationship marketing
8
Customer satisfaction
6
Kundenzufriedenheit
6
Marketing management
6
Marketingmanagement
6
Estimation
5
Schätzung
5
Business-to-business marketing
4
Theorie
4
Theory
4
B-to-B-Marketing
3
Consumer behaviour
3
Product management
3
Produktmanagement
3
Salespeople
3
Verkaufspersonal
3
Arbeitszufriedenheit
2
Business-to-business
2
Comparison
2
Cultural identity
2
Customer value
2
Job satisfaction
2
Kulturelle Identität
2
Kundenwert
2
Physical distribution
2
Product life cycle
2
Produktlebenszyklus
2
Vergleich
2
Welt
2
World
2
business-to-business marketing
2
Beziehungsmanagement
1
Bright side
1
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Book / Working Paper
7
Article
6
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6
Aufsatz in Zeitschrift
6
Graue Literatur
5
Non-commercial literature
5
Arbeitspapier
4
Working Paper
4
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Collection of articles of several authors
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German
15
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Homburg, Christian
Elsas, Ralf
10
Krahnen, Jan Pieter
9
Felli, Leonardo
8
Koenen, Johannes
8
Stahl, Konrad
8
Bertschek, Irene
7
Fryges, Helmut
7
Lane, Christel
6
Sofka, Wolfgang
6
Cahill, David L.
5
Casidy, Riza
5
Lehmann, Erik
5
Mohan, Mayoor
5
Neuberger, Doris
5
Peters, Jürgen
5
Schlippenbach, Vanessa von
5
Schmidt, Tobias
5
Spiller, Achim
5
Bandulet, Martin
4
Bruhn, Manfred
4
Calzolari, Giacomo
4
Casper, Steven
4
Chirinko, Robert S.
4
Elston, Julie Ann Michelle
4
Falkenreck, Christine
4
Gemünden, Hans Georg
4
Grahl, Alexander de
4
Hartmann, Evi
4
Johanson, Jan
4
Kaiser, Ulrich
4
Kleinaltenkamp, Michael
4
Morasch, Karl
4
Mostert, Pierre
4
Nyadzayo, Munyaradzi W.
4
Rammer, Christian
4
Rangarajan, Deva
4
Schiefer, Gerhard W.
4
Spagnolo, Giancarlo
4
Staus, Alexander
4
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Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
4
Journal of the Academy of Marketing Science
2
Journal of business economics : JBE
1
Journal of business research : JBR
1
Journal of international marketing
1
Journal of marketing
1
Kompetenz in Wissenschaft & Management
1
Working paper / Universität Mainz, Lehrstuhl für Betriebswirtschaftslehre und Marketing
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ECONIS (ZBW)
13
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1
Looking beyond the horizon : how to approach the customers' customers in business-to-business markets
Homburg, Christian
;
Wilczek, Halina
;
Hahn, Alexander
- In:
Journal of marketing
78
(
2014
)
5
,
pp. 58-77
Persistent link: https://www.econbiz.de/10010419899
Saved in:
2
Delusive perception : antecedents and consequences of salespeople's misperception of customer commitment
Homburg, Christian
;
Bornemann, Torsten
;
Kretzer, Max
- In:
Journal of the Academy of Marketing Science
42
(
2014
)
2
,
pp. 137-153
Persistent link: https://www.econbiz.de/10010345196
Saved in:
3
Internal and external price search in industrial buying : the moderating role of customer satisfaction
Homburg, Christian
;
Allmann, Jan
;
Klarmann, Martin
- In:
Journal of business research : JBR
67
(
2014
)
8
,
pp. 1581-1588
Persistent link: https://www.econbiz.de/10010379260
Saved in:
4
A customer perspective on product eliminations : how the removal of products affects customers and business relationships
Homburg, Christian
;
Fürst, Andreas
;
Prigge, Jana-Kristin
- In:
Journal of the Academy of Marketing Science
38
(
2010
)
5
,
pp. 531-549
Persistent link: https://www.econbiz.de/10008746859
Saved in:
5
Governance of international business relationships : a cross-cultural study on alternative governance modes
Homburg, Christian
;
Cannon, Joseph P.
;
Krohmer, Harley
; …
- In:
Journal of international marketing
17
(
2009
)
3
,
pp. 1-20
Persistent link: https://www.econbiz.de/10003889839
Saved in:
6
A customer perspective on product eliminations : how the removal of products affects customers and business relationships
Homburg, Christian
;
Fürst, Andreas
;
Prigge, Jana-Kristin
-
2009
Persistent link: https://www.econbiz.de/10013430760
Saved in:
7
The link between salespeople's job satisfaction and customer satisfaction in a business-to-business context : a dyadic analysis
Homburg, Christian
;
Stock-Homburg, Ruth
-
2003
Persistent link: https://www.econbiz.de/10001866778
Saved in:
8
The link between salespeople's job satisfaction and customer satisfaction in a business-to-business context : a dyadic analysis
Homburg, Christian
;
Stock-Homburg, Ruth
-
2003
Persistent link: https://www.econbiz.de/10002512381
Saved in:
9
Opposites attract, but similarity works : a study of interorganizational similarity in marketing channels
Homburg, Christian
;
Faßnacht, Martin
;
Schneider, Janna
-
2002
Persistent link: https://www.econbiz.de/10001762968
Saved in:
10
A configurational perspective on key account management
Homburg, Christian
;
Workman, John P.
;
Jensen, Ove
-
2002
Persistent link: https://www.econbiz.de/10001762969
Saved in:
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