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person:"Huber, Frank"
~person:"Veloutsou, Cleopatra"
~source:"econis"
~subject:"Luxury goods"
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Luxury goods
Brand image
40
Markenimage
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Consumer behaviour
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23
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14
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Huber, Frank
Veloutsou, Cleopatra
Phau, Ian
12
Shimul, Anwar Sadat
7
Wiedmann, Klaus-Peter
7
Valette-Florence, Pierre
6
Heine, Klaus
5
Hennigs, Nadine
5
Ahn, Jiseon
4
Aiello, Gaetano
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Atwal, Glyn
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Cui, Annie Peng
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Dion, Delphine
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Farooqi, Rahela
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Godey, Bruno
4
Hudders, Liselot
4
Hyun, Sunghyup Sean
4
Jain, Sheetal
4
Park, Jungkun
4
Shahid, Shadma
4
Shukla, Paurav
4
Baghi, Ilaria
3
Büttner, Miriam
3
Donvito, Raffaele
3
Gabrielli, Veronica
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Grappi, Silvia
3
Gurzki, Hannes
3
Husain, Rehan
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Hyun, Hyowon
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Jain, Varsha
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Kim, Hye-yŏng
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Ko, Eunju
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Lee, Yuri
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Loureiro, Sandra Maria Correia
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Pederzoli, Daniele
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Powell, Shaun M.
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Purohit, Sonal
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Wüstefeld, Thomas
3
Yoon, Sukki
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Gabler Edition Wissenschaft / Spektrum wirtschaftswissenschaftliche Forschung
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Springer eBook Collection / Business and Economics
1
SpringerLink / Bücher
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ECONIS (ZBW)
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1
The determinants of personal luxury purchase intentions in a recessionary environment
Davari, Arezoo
;
Iyer, Pramod
;
Guzman, Francisco
; …
- In:
Journal of marketing management : JMM ; journal of the …
38
(
2022
)
13/14
,
pp. 1401-1432
Persistent link: https://www.econbiz.de/10013466534
Saved in:
2
Phänomen Luxusmarke : Identitätsstiftende Effekte und Determinanten der Markenloyalität
Büttner, Miriam
;
Huber, Frank
;
Regier, Stefanie
; …
-
2008
-
2., überarbeitete und erweiterte Auflage
Persistent link: https://www.econbiz.de/10013516993
Saved in:
3
Phänomen Luxusmarke : identitätsstiftende Effekte und Determinanten der Markenloyalität
Büttner, Miriam
;
Huber, Frank
;
Regier, Stefanie
; …
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003354640
Saved in:
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