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person:"Johansson, Johny K."
~person:"Diamantopoulos, Adamantios"
~person:"Doole, Isobel"
~person:"Samiee, Saeed"
~subject:"Cross-cultural management"
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Global marketing : foreign entry, local marketing, & global management
Johansson, Johny K.
-
2009
-
5. ed.
Persistent link: https://www.econbiz.de/10003750177
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2
Global marketing : foreign entry, local marketing, & global management
Johansson, Johny K.
-
2006
-
Fourth ed., internat. ed.
Persistent link: https://www.econbiz.de/10002564699
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Global marketing: research on foreign entry, local marketing, global management
Johansson, Johny K.
- In:
Handbook of marketing
,
(pp. 457-483)
.
2006
Persistent link: https://www.econbiz.de/10003335271
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Global marketing : foreign entry, local marketing & global management
Johansson, Johny K.
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2003
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3. ed
Persistent link: https://www.econbiz.de/10001664024
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