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person:"Kent, Aubrey"
~language:"eng"
~person:"Dickson, Geoff"
~person:"Pedersen, Paul M."
~subject:"Sponsoring"
~subject:"Sports economics"
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Sponsoring
Sports economics
Sportmarketing
33
Sports marketing
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Professional sports
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Sport
11
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Kent, Aubrey
Dickson, Geoff
Pedersen, Paul M.
Cornwell, T. Bettina
15
Jensen, Jonathan A.
11
Koronios, Konstantinos
10
Andreff, Wladimir
9
Breuer, Christoph
8
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7
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7
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6
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5
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5
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5
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5
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5
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5
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5
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4
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4
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4
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4
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4
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4
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4
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4
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3
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3
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3
Boronczyk, Felix
3
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3
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International journal of sport management and marketing : IJSMM
2
Sport management review
2
International journal of sports marketing & sponsorship
1
Sport marketing quarterly : preferred journal of the Sport Marketing Association
1
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ECONIS (ZBW)
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1
Co-branding drivers between professional sport organizations and on-field sports apparel sponsors
Abdolmaleki, Hossein
;
Mohammadi, Sardar
;
Babaei, Mehdi
; …
- In:
International journal of sports marketing & sponsorship
24
(
2023
)
5
,
pp. 985-1001
Persistent link: https://www.econbiz.de/10014430860
Saved in:
2
The sport cluster concept as middle-range theory for the sport value framework
Gerke, Anna
;
Woratschek, Herbert
;
Dickson, Geoff
- In:
Sport management review
23
(
2020
)
2
,
pp. 200-214
Persistent link: https://www.econbiz.de/10012295138
Saved in:
3
Consumer attitudes towards ambush marketing
Dickson, Geoff
;
Naylor, Michael
;
Phelps, Sean
- In:
Sport management review
18
(
2015
)
2
,
pp. 280-290
Persistent link: https://www.econbiz.de/10011333338
Saved in:
4
Does your sponsor affect my perception of the event? : the role of event sponsors as signals
Walker, Matthew
;
Hall, Todd
;
Todd, Samuel Y.
;
Kent, Aubrey
- In:
Sport marketing quarterly : preferred journal of the …
20
(
2011
)
3
,
pp. 138-147
Persistent link: https://www.econbiz.de/10009373484
Saved in:
5
Special issue: Sport organisations and inter-organisational relationships
Dickson, Geoff
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003665250
Saved in:
6
The juxtaposition of sport and communication: defining the field of sport communication
Pedersen, Paul M.
;
Laucella, Pamela C.
;
Miloch, Kimberly S.
- In:
International journal of sport management and marketing …
2
(
2007
)
3
,
pp. 193-207
Persistent link: https://www.econbiz.de/10003433832
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