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person:"Kent, Aubrey"
~person:"Dickson, Geoff"
~person:"Pedersen, Paul M."
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Search: subject_exact:"Sports marketing"
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Sportmarketing
33
Sports marketing
33
Professional sports
21
Profisport
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Consumer behaviour
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Konsumentenverhalten
11
Sport
11
Sport organization
11
Sportorganisation
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Sports
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United States
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Sportveranstaltung
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Beziehungsmarketing
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Brand management
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Corporate Social Responsibility
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Corporate social responsibility
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Football
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Internet marketing
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Online-Marketing
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Personality psychology
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Relationship marketing
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South Korea
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Sponsoring
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Sponsorship
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Sport policy
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Sportpolitik
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Sports economics
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Sportökonomik
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33
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Kent, Aubrey
Dickson, Geoff
Pedersen, Paul M.
Nufer, Gerd
47
Bühler, André W.
27
Funk, Daniel C.
24
Ko, Yong Jae
21
Kunkel, Thilo
21
Biscaia, Rui
19
Desbordes, Michel
19
McDonald, Heath
18
Breuer, Christoph
17
Cornwell, T. Bettina
17
Zhang, James J.
17
Heere, Bob
16
Drayer, Joris
15
Dwyer, Brendan
15
O'Reilly, Norm
15
Chadwick, Simon
14
Kim, Yu Kyoum
14
Kwak, Dae Hee
14
Ratten, Vanessa
14
James, Jeffrey D.
13
Jensen, Jonathan A.
13
Shapiro, Stephen L.
13
Uhrich, Sebastian
13
Byon, Kevin K.
12
Bühler, André
12
Doyle, Jason P.
12
Greenwell, T. Christopher
12
Inoue, Yuhei
12
Woratschek, Herbert
12
Ballouli, Khalid
11
Cobbs, Joe
11
Koronios, Konstantinos
11
Yoshida, Masayuki
11
Andreff, Wladimir
10
Séguin, Benoit
10
Bennett, Gregg
9
Chanavat, Nicolas
9
Cho, Heetae
9
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International journal of sport management and marketing : IJSMM
9
Sport marketing quarterly : preferred journal of the Sport Marketing Association
6
International journal of sports marketing & sponsorship
5
Sport management review
4
European Sport management quarterly : ESMQ
3
Journal of sport management : the official journal of the North American Society of Sport Management
3
Elgar encyclopedias in business and management series
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Sport marketing in a global environment : strategic perspectives
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ECONIS (ZBW)
33
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31
The juxtaposition of sport and communication: defining the field of sport communication
Pedersen, Paul M.
;
Laucella, Pamela C.
;
Miloch, Kimberly S.
- In:
International journal of sport management and marketing …
2
(
2007
)
3
,
pp. 193-207
Persistent link: https://www.econbiz.de/10003433832
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32
The culture of communication among intercollegiate sport information professionals
Battenfield, Frederick L.
;
Kent, Aubrey
- In:
International journal of sport management and marketing …
2
(
2007
)
3
,
pp. 236-251
Persistent link: https://www.econbiz.de/10003433849
Saved in:
33
Analysing the print media coverage of professional tennis players: British newspaper narratives about female competitors in the Wimbledon Championships
Vincent, John
;
Pedersen, Paul M.
;
Whisenant, Warren A.
; …
- In:
International journal of sport management and marketing …
2
(
2007
)
3
,
pp. 281-300
Persistent link: https://www.econbiz.de/10003433874
Saved in:
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