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person:"Kotler, Philip"
~person:"Kitchen, Philip J."
~person:"Varadarajan, Rajan"
~subject:"Marketingmanagement"
~subject:"Strategische Allianz"
~type_genre:"Mehrbändiges Werk"
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Marketing : a Marketing Centrum OPK Kft. folyóirata
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Legends in marketing
Kotler, Philip
-
2012
Persistent link: https://www.econbiz.de/10009503416
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2
Marketing-hadviselés az 1980-as években : a piacpolitika világbajnokai: a japánok
Kotler, Philip
- In:
Marketing : a Marketing Centrum OPK Kft. folyóirata
(
1985
)
Persistent link: https://www.econbiz.de/10001266875
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