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person:"Lei, Xiaoyan"
~isPartOf:"Asia Pacific business review"
~person:"Heiss, Florian"
~person:"Kohlbacher, Florian"
~subject:"Ältere Menschen"
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Asia Pacific business review
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The silver market phenomenon : marketing and innovation in the aging society
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Managing innovation in a global and digital world : meeting societal challenges and enhancing competitiveness
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The silver market phenomenon : business opportunities in an era of demographic change
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Japan's demographic revolution? : a study of advertising practitioners? ; views on stereotypes
Kohlbacher, Florian
;
Prieler, Michael
;
Hagiwara, Shigeru
- In:
Asia Pacific business review
20
(
2014
)
2
,
pp. 249-268
Persistent link: https://www.econbiz.de/10010341295
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