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person:"Martos-Partal, Mercedes"
~isPartOf:"Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018"
~person:"Kaswengi, Joseph"
~person:"Lévy Mangin, Jean-Pierre"
~person:"Meza, Sergio"
~person:"Riekhof, Hans-Christian"
~person:"Sattler, Henrik"
~person:"Steenkamp, Jan-Benedict E. M."
~person:"Yagüe Guillén, María Jésus"
~subject:"Bilanzielle Bewertung"
~subject:"Einzelhandel"
~subject:"Success factor"
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Bilanzielle Bewertung
Einzelhandel
Success factor
Beziehungsmarketing
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Brand image
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Consumer behaviour
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Food retailing
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Großbritannien
1
Handelsmarke
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Hypermarkets
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Konsumentenverhalten
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Lebensmitteleinzelhandel
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Markenimage
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Relationship marketing
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Retail trade
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Martos-Partal, Mercedes
Kaswengi, Joseph
Lévy Mangin, Jean-Pierre
Meza, Sergio
Riekhof, Hans-Christian
Sattler, Henrik
Steenkamp, Jan-Benedict E. M.
Yagüe Guillén, María Jésus
Cadeaux, Jack
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Choi, Seung-chan
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Colamatteo, Annarita
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De Canio, Francesca
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Esteban-Millat, Irene
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Fonferek, Katharina-Maria
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Gázquez-Abad, Juan Carlos
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Jiaranai Chaiyakarn Zheng
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Martinelli, Elisa
1
Martínez-López, Francisco J.
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Pagnanelli, Maria Anna
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Rubio Benito, Natalia
1
Ruiz-Real, José Luis
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Sansone, Marcello
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Schramm-Klein, Hanna
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Shannon, Randall
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Shen, Yutian
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Steinmann, Sascha
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Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
Manuskripte aus den Instituten für Betriebswirtschaftslehre der Universität Kiel
4
The international review of retail, distribution and consumer research
3
International journal of retail & distribution management
2
Investigaciones europeas de Dirección y Economía de la Empresa : IEDEE
2
Journal of retailing and consumer services
2
Marketing letters : a journal of research in marketing
2
Documento de trabajo / Fundación de las Cajas de Ahorros
1
European journal of international management : EJIM
1
European research on management and business economics
1
Journal of business economics : JBE
1
Journal of business economics and management
1
Journal of food products marketing
1
Journal of retailing
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Psychology & marketing
1
Quantitative marketing and economics : QME
1
Schmalenbach business review : sbr
1
Springer eBook Collection / Business and Economics
1
SpringerLink / Bücher
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Werbe- und Markenforschung : Meilensteine - State of the art - Perspektiven ; Günter Schweiger zum 65. Geburtstag
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Does the Commercial format influence the effect that store brands' equity has on loyalty to the retailer?
Rubio Benito, Natalia
;
Villaseñor, Nieves
;
Yagüe …
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 125-133)
.
2018
Persistent link: https://www.econbiz.de/10013277494
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