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person:"Martos-Partal, Mercedes"
~isPartOf:"Journal of retailing and consumer services"
~person:"Kaswengi, Joseph"
~person:"Riekhof, Hans-Christian"
~person:"Sattler, Henrik"
~person:"Steenkamp, Jan-Benedict E. M."
~person:"Yagüe Guillén, María Jésus"
~subject:"Bilanzielle Bewertung"
~subject:"Einzelhandel"
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Bilanzielle Bewertung
Einzelhandel
Handelsmarke
3
Store brand
3
Brand
2
Brand management
2
Consumer behaviour
2
Konsumentenverhalten
2
Markenartikel
2
Markenführung
2
Retail trade
2
Beziehungsmarketing
1
Brand equity
1
Brand image
1
Confidence
1
Corporate reputation
1
Deutschland
1
Discounter
1
Discounters
1
Firmenimage
1
Food retailing
1
Germany
1
Großbritannien
1
Lebensmitteleinzelhandel
1
Lieferantenmanagement
1
Loyalty to the retailer
1
Loyalty to the store brand
1
Markenimage
1
Moderating effect
1
Preiswettbewerb
1
Price competition
1
Private-label quality and image
1
Private-label suppliers
1
Probit model
1
Probit-Modell
1
Relationship marketing
1
Retailer image
1
Spain
1
Spanien
1
Store brand name
1
Supplier relationship management
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Martos-Partal, Mercedes
Kaswengi, Joseph
Riekhof, Hans-Christian
Sattler, Henrik
Steenkamp, Jan-Benedict E. M.
Yagüe Guillén, María Jésus
Gázquez-Abad, Juan Carlos
5
Martínez-López, Francisco J.
4
Assarzadegan, Parisa
2
Fornari, Daniele
2
Fornari, Edoardo
2
Grandi, Sebastiano
2
Hejazi, Seyed Reza
2
Huang, Zongsheng
2
Hökelekli, Gizem
2
Lamey, Lien
2
Menegatti, Mario
2
Rubio Benito, Natalia
2
Verboven, Frank
2
Abril Barrie, Carmen
1
Al-Monawer, Nasser
1
Anselmsson, Johan
1
Aşkın, Nilay
1
Beneke, Justin
1
Bin, Liu
1
Brown, James
1
Brown, James R.
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Caiado, Jorge
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Carter, Stephen
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Choi, Seung-chan
1
Cliquet, Gérard
1
Davoodi, Mehdi
1
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1
De Canio, Francesca
1
Diallo, Mbaye Fall
1
Duan, Yongrui
1
Eberle, Luciene
1
Esteban-Millat, Irene
1
Feng, Ting
1
Garrido-Morgado, Álvaro
1
González-Benito, Óscar
1
Graciola, Ana Paula
1
Hair, Joseph F.
1
He, Bo
1
Hoskins, Jake D.
1
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1
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Journal of retailing and consumer services
Manuskripte aus den Instituten für Betriebswirtschaftslehre der Universität Kiel
4
Marketing letters : a journal of research in marketing
2
The international review of retail, distribution and consumer research
2
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
1
Documento de trabajo / Fundación de las Cajas de Ahorros
1
European journal of international management : EJIM
1
International journal of retail & distribution management
1
Journal of business economics : JBE
1
Journal of business economics and management
1
Journal of retailing
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Psychology & marketing
1
Schmalenbach business review : sbr
1
Springer eBook Collection / Business and Economics
1
SpringerLink / Bücher
1
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ECONIS (ZBW)
2
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1
Analyzing the effects of private-label supplier disclosure on retailer image
Pérez-Santamaría, Samanta
;
Martos-Partal, Mercedes
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012648978
Saved in:
2
Creation of consumer loyalty and trust in the retailer through store brands : the moderating effect of choice of store brand name
Rubio Benito, Natalia
;
Villaseñor, Nieves
;
Yagüe …
- In:
Journal of retailing and consumer services
34
(
2017
),
pp. 358-368
Persistent link: https://www.econbiz.de/10011629450
Saved in:
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