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person:"Matulich, Erika"
~person:"Chen, Annie Huiling"
~person:"Miller, Christopher"
~person:"Simmons, Geoffrey"
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Matulich, Erika
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ECONIS (ZBW)
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A cluster analysis examination of pet owners' consumption values and behavior - segmenting owners strategically
Chen, Annie Huiling
;
Hung, Kuang-peng
;
Peng, Norman
- In:
Journal of targeting, measurement and analysis for marketing
20
(
2012
)
2
,
pp. 117-132
Persistent link: https://www.econbiz.de/10009611651
Saved in:
2
Innovation and pet food SMEs in the United Kingdom
Thomas, Brychan
;
Simmons, Geoffrey
;
Packham, Gary
; …
- In:
Journal of food products marketing
17
(
2011
)
1
,
pp. 46-64
Persistent link: https://www.econbiz.de/10008907898
Saved in:
3
What a dog fight! : TKO: Pets.com
Matulich, Erika
;
Squires, Karen
- In:
Journal of business case studies
4
(
2008
)
5
,
pp. 1-5
Persistent link: https://www.econbiz.de/10003767756
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