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person:"Stanoevska-Slabeva, Katarina"
~isPartOf:"Journal of advertising research"
~person:"Ozuem, Wilson"
~subject:"Beziehungsmarketing"
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Beziehungsmarketing
Consumer behaviour
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Stanoevska-Slabeva, Katarina
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Journal of advertising research
Computer-mediated marketing strategies : social media and online brand communities
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
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Premier reference source - advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Springer eBook Collection
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The art of digital marketing for fashion and luxury brands : market spaces and marketplaces
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How does retargeting work for different Gen Z mobile users? : customer expectations and evaluations of retargeting via the expectancy-theory lens
Azemi, Yllka
;
Ozuem, Wilson
- In:
Journal of advertising research
63
(
2023
)
4
,
pp. 384-401
Persistent link: https://www.econbiz.de/10014445903
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