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person:"Zentes, Joachim"
~isPartOf:"Journal of marketing"
~person:"Grewal, Rajdeep"
~subject:"International market entry"
~subject:"Multinationales Unternehmen"
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Marketing channel management by multinational corporations in foreign markets
Grewal, Rajdeep
;
Saini, Amit
;
Kumar, Alok
;
Dwyer, F. R.
; …
- In:
Journal of marketing
82
(
2018
)
4
,
pp. 49-69
Persistent link: https://www.econbiz.de/10011880534
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