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source:"econis"
~institution:"Shaker Verlag"
~subject:"Advertising effects"
~subject:"Kognition"
~subject:"Marketing management"
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Die geschlechterspezifische Wirkung weiblicher und männlicher sexueller Werbereize : ein Beitrag zur Werbewirkungsforschung
Thomas, Stefan
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2019
Persistent link: https://www.econbiz.de/10012126037
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