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source:"econis"
~person:"Hall, John"
~person:"Kellett, Pamm"
~person:"Merrilees, Bill"
~subject:"Australien"
~subject:"Customer satisfaction"
~subject:"Gallipoli"
~subject:"Holiday behaviour"
~subject:"Jugendliche"
~subject:"Markenführung"
~type_genre:"Fallstudie"
~type_genre:"Graue Literatur"
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Australien
Customer satisfaction
Gallipoli
Holiday behaviour
Jugendliche
Markenführung
Australia
7
Tourism industry
2
Tourismuswirtschaft
2
Turkey
2
Türkei
2
Advertising effects
1
Advertising media
1
Battlefield tourism
1
Big event
1
Brand management
1
Competitive strategy
1
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1
Diaspora tourism
1
Franchising
1
Freizeitverhalten
1
Globalisierung
1
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1
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1
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1
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1
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1
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1
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24
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6
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Hall, John
Kellett, Pamm
Merrilees, Bill
Cobb-Clark, Deborah A.
90
Wooden, Mark
88
Anderson, Kym
68
Leigh, Andrew
64
Creedy, John
60
Chapman, Bruce James
55
Kalb, Guyonne
55
Harding, Ann
54
Webster, Elizabeth
52
Miller, Paul W.
46
Allen, David E.
44
Saunders, Peter
44
Breunig, Robert
43
Dixon, Peter B.
43
Wilkins, Roger
43
Freebairn, John William
40
Borland, Jeff
37
Clements, Kenneth W.
37
Lim, Guay C.
37
Mavromaras, Kostas G.
36
Tisdell, Clement A.
35
Worthington, Andrew Charles
35
Apps, Patricia
32
Dixon, Robert
30
Hunter, Boyd H.
30
Ours, Jan C. van
30
Siminski, Peter
30
Wood, Gavin A.
30
Wittwer, Glyn
29
Chiswick, Barry R.
28
Scutella, Rosanna
28
Stromback, Thorsten
26
Dockery, Alfred Michael
25
Dollery, Brian
25
Groenewold, Nicolaas
25
Lewis, Philip E. T.
25
MacLennan, W.
25
Dungey, Mardi H.
24
Gans, Joshua
24
Withers, Glenn A.
24
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Tourism analysis : an interdisciplinary tourism & hospitality journal
2
European journal of marketing : EJM
1
Journal of marketing channels : ... distribution systems, strategy, and management
1
School working papers / Economics series / Faculty of Business and Law, School of Accounting, Economics and Finance, Deakin University
1
Sport management review
1
The journal of brand management : an international journal
1
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ECONIS (ZBW)
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1
Park visitation, constraints, and satisfaction : a meta-analysis
Doucouliagos, Chris
;
Hall, John
-
2010
Persistent link: https://www.econbiz.de/10008759819
Saved in:
2
Exploring the conceptual boundaries of diaspora and battlefield tourism : Australians' travel to the Gallipoli battlefield, Turkey, as a case study
Lockstone-Binney, Leonie
;
Hall, John
;
Atay, Lutfi
- In:
Tourism analysis : an interdisciplinary tourism & …
18
(
2013
)
3
,
pp. 297-311
Persistent link: https://www.econbiz.de/10009790438
Saved in:
3
Pioneering Asian franchise brands : Pho24 in Vietnam
Frazer, Lorelle
;
Merrilees, Bill
- In:
Journal of marketing channels : ... distribution …
19
(
2012
)
4
,
pp. 295-309
Persistent link: https://www.econbiz.de/10009657578
Saved in:
4
Pre- and posttrip factors influencing the visitor experience at a battlefield commemorative event : Gallipoli, a case study
Hall, John
;
Basarin, V. John
;
Lockstone-Binney, Leonie
- In:
Tourism analysis : an interdisciplinary tourism & …
16
(
2011
)
4
,
pp. 419-429
Persistent link: https://www.econbiz.de/10009489778
Saved in:
5
Marketing communications for special events : analysing managerial practice, consumer perceptions and preferences
Hede, Anne-Marie
;
Kellett, Pamm
- In:
European journal of marketing : EJM
45
(
2011
)
6
,
pp. 987-1004
Persistent link: https://www.econbiz.de/10009231667
Saved in:
6
A comparison between mainstream and action sport industries in Australia : a case study of the skateboarding cluster
Kellett, Pamm
;
Russell, Roslyn
- In:
Sport management review
12
(
2009
)
2
,
pp. 66-78
Persistent link: https://www.econbiz.de/10003913564
Saved in:
7
Important factors to consider when using internal branding as a management strategy : a healthcare case study
Gapp, Rod
;
Merrilees, Bill
- In:
The journal of brand management : an international journal
14
(
2006/07
)
1/2
,
pp. 162-176
Persistent link: https://www.econbiz.de/10003458926
Saved in:
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