//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
source:"usbk"
~institution:"AMA Winter Academic Conference <2021, Online>"
~source:"econis"
~subject:"Online-Marketing"
~type_genre:"Konferenzschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketing management"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Online-Marketing
Advertising
1
Brand management
1
Consumer behaviour
1
Corporate Social Responsibility
1
Corporate social responsibility
1
Internet marketing
1
Konsumentenverhalten
1
Markenführung
1
Marketing
1
Marketing management
1
Marketingmanagement
1
Werbung
1
more ...
less ...
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Konferenzschrift
Language
All
English
1
Author
All
Baker, Stacey Menzel
1
Im, Subin
1
Malter, Alan J.
1
Institution
All
AMA Winter Academic Conference <2021, Online>
American Marketing Association
7
AMA Summer Academic Conference <2019, Chicago, Ill.>
1
AMA Summer Academic Conference <2021, Online>
1
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
European Advertising Academy
1
ICORIA <12., 2013, Zagreb>
1
Winter Marketing Academic Conference <2017, Orlando, Fla.>
1
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung / Führungsgespräch <68., 2015, Leipzig>
1
more ...
less ...
Source
All
USB Cologne (EcoSocSci)
ECONIS (ZBW)
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The human side of marketing in age of digital transformation : AMA Winter Academic Conference 2021 : AMA educators proceedings volume 32 : online, 17-19 February 2021
Malter, Alan J.
(
ed.
);
Baker, Stacey Menzel
(
ed.
); …
-
AMA Winter Academic Conference <2021, Online>
;
American …
-
2021
Persistent link: https://www.econbiz.de/10012880704
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->