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subject:"Australien"
~person:"Bean, Belinda"
~subject:"Social marketing"
~type_genre:"Article in journal"
~type_genre:"Case study"
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Australien
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Energieeinsparung
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Bean, Belinda
Rundle-Thiele, Sharyn
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Journal of nonprofit & public sector marketing
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ECONIS (ZBW)
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Can social marketing segmentation initiatives be used to increase household electricity conservation?
Gray, David M.
;
Bean, Belinda
- In:
Journal of nonprofit & public sector marketing
23
(
2011
)
3
,
pp. 269-305
Persistent link: https://www.econbiz.de/10009315483
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