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subject:"Betriebswirtschaftslehre"
~person:"Pattnaik, Debidutta"
~subject:"Fachzeitschrift"
~subject:"Statistik"
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Betriebswirtschaftslehre
Fachzeitschrift
Statistik
Bibliometrics
6
Bibliometrie
6
Journal
6
Marketing
3
Advertising
2
Bibliographic coupling
2
Dienstleistungsmarketing
2
Services marketing
2
Werbung
2
Betriebswirtschaftsstudium
1
Biblioshiny
1
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1
Cluster analysis
1
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Dienstleistung
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Economics
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Gephi
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Graduate business education
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International Journal of Research in Marketing
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Journal of Marketing Education
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Journal of Service Research
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Journal of services marketing
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Market research
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Marketing theory
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Marketingtheorie
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Marktforschung
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Pattnaik, Debidutta
McAleer, Michael
34
Chang, Chia-Lin
33
McCabe, Mark J.
21
Snyder, Christopher M.
15
Chan, Kam C.
14
Wohlrabe, Klaus
13
Haucap, Justus
12
Anderson, David L.
11
Azar, Ofer H.
11
Della Vigna, Stefano
10
DellaVigna, Stefano
10
Kumar, Satish
10
Oxley, Les
10
Tressler, John
10
Card, David E.
9
Heck, Jean L.
9
Mixon, Franklin G.
9
Serenko, Alexander
9
Card, David
8
Ductor, Lorenzo
7
Faria, João Ricardo
7
Heckman, James J.
7
Kaiser, Harry M.
7
Moktan, Sidharth
7
Zheng, Yuqing
7
Baccini, Alberto
6
Besancenot, Damien
6
Bontis, Nick
6
Donthu, Naveen
6
Dumay, John
6
Funk, Patricia
6
Gibson, John K.
6
Iriberri, Nagore
6
Kóczy, László Á.
6
Oswald, Andrew J.
6
Stern, David I.
6
Albers, Sönke
5
Bräuninger, Michael
5
Cioni, Martina
5
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of advertising
1
Journal of marketing education : JME
1
Journal of marketing theory and practice : JMTP
1
Journal of service research
1
The journal of services marketing
1
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ECONIS (ZBW)
6
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1
Mapping of Journal of Service Research Themes : a 22-year review : editorial
Donthu, Naveen
;
Gremler, Dwayne D.
;
Kumar, Satish
; …
- In:
Journal of service research
25
(
2022
)
2
,
pp. 187-193
Persistent link: https://www.econbiz.de/10013268006
Saved in:
2
The Journal of Advertising's production and dissemination of advertising knowledge : a 50th anniversary commemorative review
Donthu, Naveen
;
Lim, Weng Marc
;
Kumar, Satish
; …
- In:
Journal of advertising
51
(
2022
)
2
,
pp. 153-187
Persistent link: https://www.econbiz.de/10013362266
Saved in:
3
Mapping of Journal of Services Marketing themes : a retrospective overview using bibliometric analysis
Donthu, Naveen
;
Kumar, Satish
;
Ranaweera, Chatura
; …
- In:
The journal of services marketing
36
(
2022
)
3
,
pp. 340-363
Persistent link: https://www.econbiz.de/10013407505
Saved in:
4
Journal of Marketing Education : a retrospective overview between 1979 and 2019
Donthu, Naveen
;
Kumar, Satish
;
Mills, Adam
;
Pattnaik, …
- In:
Journal of marketing education : JME
43
(
2021
)
2
,
pp. 139-158
Persistent link: https://www.econbiz.de/10012592895
Saved in:
5
A retrospective review of the first 35 years of the International Journal of Research in Marketing
Donthu, Naveen
;
Reinartz, Werner J.
;
Kumar, Satish
; …
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
1
,
pp. 232-269
Persistent link: https://www.econbiz.de/10012506528
Saved in:
6
Journal of Marketing Theory and Practice : a retrospective of 2005-2019
Donthu, Naveen
;
Kumar, Satish
;
Pattnaik, Debidutta
; …
- In:
Journal of marketing theory and practice : JMTP
28
(
2020
)
2
,
pp. 117-137
Persistent link: https://www.econbiz.de/10012483448
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