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subject:"Beziehungsmarketing"
~institution:"Books on Demand GmbH <Norderstedt>"
~subject:"Konsumentenverhalten"
~subject:"Social Web"
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Beziehungsmarketing
Konsumentenverhalten
Social Web
Internet marketing
8
Online-Marketing
8
Deutschland
2
Digitalisierung
2
Germany
2
Social web
2
Web 2.0 technologies
2
Web 2.0-Technologien
2
Artificial intelligence
1
Betriebsform
1
Blogger
1
China
1
Computer-assisted marketing
1
Digital platform
1
Digitale Plattform
1
Digitization
1
Economic growth
1
Erfolgsfaktor
1
IT-gestütztes Marketing
1
Insurance
1
Insurance marketing
1
Internet
1
Internet der Dinge
1
Key account management
1
Key-Account-Management
1
Künstliche Intelligenz
1
Leadership
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Marketing
1
Marketing management
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Marketingmanagement
1
Network economics
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Netzwerkökonomik
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Personalführung
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Physical distribution
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Psychologie
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Psychology
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Retail format
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Social Media
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2
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German
2
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Hemken, Heiner
1
Schilling, Barbara
1
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Books on Demand GmbH <Norderstedt>
Springer Fachmedien Wiesbaden
22
IGI Global
12
Information Resources Management Association
11
American Marketing Association
9
Deutscher Dialogmarketing Verband
9
National Bureau of Economic Research
6
Nomos Verlagsgesellschaft
3
OECD
3
Springer Gabler <Firma>
3
Universität Mannheim
3
Wiley-VCH
3
AMA Summer Academic Conference <2023, San Francisco, Calif.>
2
Chartered Institute of Public Relations
2
Edward Elgar Publishing
2
MITP Verlags-GmbH & Co. KG
2
Organisation for Economic Co-operation and Development
2
RWTH Aachen
2
Springer International Publishing
2
Universität Bremen
2
AMA Summer Academic Conference <2018, Boston, Mass.>
1
AMA Summer Academic Conference <2019, Chicago, Ill.>
1
AMA Summer Academic Conference <2021, Online>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
AMA Winter Academic Conference <2021, Online>
1
AMA Winter Academic Conference <2024, Online>
1
AMA Winter Academic Conference <2024, Saint Pete Beach, Fla.>
1
Academy of Marketing Science / Annual Conference <2023, New Orleans, La.>
1
Association of National Advertisers
1
Bundesanzeiger Verlag
1
Bundesverband Digitale Wirtschaft
1
Campus Verlag
1
Digital Marketing & eCommerce Conference <3., 2022, Barcelona>
1
Digital Marketing & eCommerce Conference <4., 2023, Barcelona>
1
Droemer Verlag
1
Europäische Kommission / Consumers, Health, Agriculture and Food Executive Agency
1
Europäische Kommission / EU Consumer Programme
1
Europäisches Parlament / Policy Department for Economic, Scientific and Quality of Life Policies
1
Expertentagung "Social Media Marketing im Spitzensport" <3., 2015, Ismaning>
1
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ECONIS (ZBW)
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Grundlagen des Digitalen Marketing
Schilling, Barbara
-
2021
Persistent link: https://www.econbiz.de/10012630961
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Toms Reise durch das Online Marketing : Google, Facebook, Twitter und zurück
Hemken, Heiner
-
2018
Persistent link: https://www.econbiz.de/10011824860
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