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subject:"Beziehungsmarketing"
~isPartOf:"International journal of electronic customer relationship management : IJECRM"
~isPartOf:"Relationship marketing : gaining competitive advantage through customer satisfaction and customer retention"
~source:"econis"
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Search: subject_exact:"Strategischer Erfolgsfaktor"
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Beziehungsmarketing
Erfolgsfaktor
13
Success factor
13
Relationship marketing
11
Theorie
3
Theory
3
Customer service
2
ERP system
2
ERP-System
2
KMU
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Kundenservice
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SME
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Website
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2004-2011
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AHP approach
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Arbeitszufriedenheit
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Ranjan, Jayanthi
2
Askari, Narges
1
Bang, Nguyen
1
Bhatnagar, Vishal
1
Blümelhuber, Christian
1
Faase, Robbert
1
Helms, Remko
1
Hennig-Thurau, Thorsten
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Keramati, Abbas
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Lee, Zui Chih
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Liljander, Veronica
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Meyer, Anton
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Mutum, Dilip S.
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Nazari-Shirkouhi, Salman
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Puri, Sandeep
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Rahimi, Ilan Daniel's
1
Rotchanakitumnuai, S.
1
Samadi, Homa
1
Silva, Rui Vinhas da
1
Speece, Mark
1
Spruit, Marco René
1
Yurchisin, Jennifer
1
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International journal of electronic customer relationship management : IJECRM
Relationship marketing : gaining competitive advantage through customer satisfaction and customer retention
SpringerLink / Bücher
15
Industrial marketing management : the international journal for industrial and high-tech firms
8
Gabler Edition Wissenschaft
7
Springer eBook Collection / Business and Economics
7
The journal of business & industrial marketing
7
International journal of project management : the journal of The International Project Management Association
5
Journal of business research : JBR
5
Betriebswirtschaftslehre für Technologie und Innovation
4
Hamburger Schriften zur Marketingforschung
4
Journal of business economics : JBE
4
Journal of strategic marketing
4
Customer Relationship Management : the ultimate guide to efficient use of CRM
3
DUV / Wirtschaftswissenschaft
3
Journal of international business and economics : JIBE
3
Neue betriebswirtschaftliche Forschung : Nbf
3
Perspektiven der marktorientierten Unternehmensführung : Arbeiten aus dem Institut für Marktorientierte Unternehmensführung der Universität Mannheim
3
Reihe: Management-Know-how / M : praxisnah und aktuell
3
Schriftenreihe innovatives Dienstleistungsmanagement
3
Service business
3
Arbeitsberichte des Lehrstuhls für Allgemeine und Industrielle Betriebswirtschaftslehre der Technischen Universität München
2
Betriebswirtschaftliche Aspekte lose gekoppelter Systeme und Electronic Business
2
Betriebswirtschaftliche Studien
2
Cogent business & management
2
Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
2
Customer Relationship Management im Handel : Strategien, Konzepte, Erfahrungen
2
Effektives Customer Relationship Management : Instrumente - Einführungskonzepte - Organisation
2
Erfolgsfaktoren des Mobile Marketing : [Strategien, Konzepte und Instrumente]
2
Europäische Hochschulschriften / 5
2
Exzellenz in Dienstleistung und Vertrieb : konzeptionelle Grundlagen und empirische Ergebnisse
2
Gabler Edition Wissenschaft / Betriebswirtschaftliche Studien in forschungsintensiven Industrien
2
Gabler Edition Wissenschaft / Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
2
Hamburger Beiträge zum Genossenschaftswesen
2
Handbuch Handel : Strategien - Perspektiven - internationaler Wettbewerb
2
Handelsforschung
2
Harvard business review : HBR
2
Harvard-Business-Manager : das Wissen der Besten
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of electronic business
2
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ECONIS (ZBW)
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1
Customer relationship management : advances, dark sides, exploitation and unfairness
Bang, Nguyen
;
Mutum, Dilip S.
- In:
International journal of electronic customer …
6
(
2012
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10009578912
Saved in:
2
Identifying and prioritising critical success factors for CRM implementation : a case study
Keramati, Abbas
;
Samadi, Homa
;
Nazari-Shirkouhi, Salman
; …
- In:
International journal of electronic customer …
6
(
2012
)
3/4
,
pp. 235-256
Persistent link: https://www.econbiz.de/10009783499
Saved in:
3
The impact of website attractiveness, consumer-website identification, and website trustworthiness on purchase intention
Lee, Zui Chih
;
Yurchisin, Jennifer
- In:
International journal of electronic customer …
5
(
2011
)
3/4
,
pp. 272-287
Persistent link: https://www.econbiz.de/10009489245
Saved in:
4
Value drivers for technology enabled sales force automation
Puri, Sandeep
;
Ranjan, Jayanthi
- In:
International journal of electronic customer …
5
(
2011
)
3/4
,
pp. 259-271
Persistent link: https://www.econbiz.de/10009489247
Saved in:
5
Web 2.0 in the CRM domain : defining social CRM
Faase, Robbert
;
Helms, Remko
;
Spruit, Marco René
- In:
International journal of electronic customer …
5
(
2011
)
1
,
pp. 1-22
Persistent link: https://www.econbiz.de/10009296373
Saved in:
6
Principles for successful mobile CRM in organisations from data mining perspective
Bhatnagar, Vishal
;
Ranjan, Jayanthi
- In:
International journal of electronic customer …
4
(
2010
)
3
,
pp. 280-301
Persistent link: https://www.econbiz.de/10008826195
Saved in:
7
A Critical Success Factor model for CRM implementation
Silva, Rui Vinhas da
;
Rahimi, Ilan Daniel's
- In:
International journal of electronic customer …
1
(
2007/08
)
1
,
pp. 3-15
Persistent link: https://www.econbiz.de/10003754235
Saved in:
8
Electronic commerce for low involvement consumer goods : success factors of Thai online merchants
Rotchanakitumnuai, S.
;
Speece, Mark
- In:
International journal of electronic customer …
1
(
2007/08
)
2
,
pp. 132-154
Persistent link: https://www.econbiz.de/10003754317
Saved in:
9
Relationship marketing success through investments in services
Meyer, Anton
;
Blümelhuber, Christian
- In:
Relationship marketing : gaining competitive advantage …
,
(pp. 107-125)
.
2000
Persistent link: https://www.econbiz.de/10001456711
Saved in:
10
Relationship marketing success through investments in customers
Hennig-Thurau, Thorsten
- In:
Relationship marketing : gaining competitive advantage …
,
(pp. 127-146)
.
2000
Persistent link: https://www.econbiz.de/10001456712
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