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subject:"Big event"
~isPartOf:"Events und Messen : Stand und Perspektiven der Eventforschung ; [mit der 5. Wissenschaftlichen Konferenz Eventforschung, die am 25. Oktober 2013 vom Lehrstuhl Marketing und Handelsbetriebslehre der TU Chemnitz veranstaltet wurde ...]"
~isPartOf:"Food and wine events in Europe : a stakeholder approach"
~subject:"Business network"
~subject:"Event marketing"
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Big event
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Event-Marketing
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Tourism industry
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Cavicchi, Alessio
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Events und Messen : Stand und Perspektiven der Eventforschung ; [mit der 5. Wissenschaftlichen Konferenz Eventforschung, die am 25. Oktober 2013 vom Lehrstuhl Marketing und Handelsbetriebslehre der TU Chemnitz veranstaltet wurde ...]
Food and wine events in Europe : a stakeholder approach
SpringerLink / Bücher
37
Tourism management : research, policies, practice
30
International journal of event and festival management
29
Customer Experience : Forum Dienstleistungsmanagement
22
Journal of travel and tourism marketing
21
Praxisorientiertes Eventmanagement : Events erfolgreich planen, umsetzen und bewerten
20
International journal of hospitality management
18
International journal of contemporary hospitality management
15
Journal of business research : JBR
15
Tourism management perspectives : TMP
15
Markenkommunikation und Beziehungsmarketing
14
Journal of hospitality marketing & management
13
Schauplätze dreidimensionaler Markeninszenierung : innovative Strategien und Erfolgsmodelle erlebnisorientierter Begegnungskommunikation ; Brand Parks, Museen, Flagship Stores, Messen, Events, Roadshows
13
Erlebniskommunikation : Erfolgsfaktoren für die Marketingpraxis
12
Event-Marketing : Trends und Entwicklungen
12
International journal of sport management and marketing : IJSMM
12
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
12
Journal of retailing and consumer services
12
Sport management review
12
Springer eBook Collection
11
essentials
11
Events im Zeitalter von Social Media : Stand und Perspektiven der Eventforschung
10
Events und Tourismus : Stand und Perspektiven der Eventforschung
10
Journal of sport management : the official journal of the North American Society of Sport Management
10
Kulturtourismus zu Beginn des 21. Jahrhunderts : Festschrift für Albrecht Steinecke
10
Social enterprise and special events : market-based approaches to mission-driven gatherings
10
Erfolg mit nachhaltigen Eventkonzepten : Tagungsband zur 2. Konferenz für Eventforschung an der TU Chemnitz
9
Memorable customer experiences : a research anthology
8
Wirtschaftswissenschaft
8
European Sport management quarterly : ESMQ
7
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
7
Stand und Perspektiven der Eventforschung
7
The business of events management
7
The journal of brand management : an international journal
7
Events und Sport : Stand und Perspektiven der Eventforschung
6
Journal of advertising research
6
Journal of hospitality and tourism insights
6
Essentials
5
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ECONIS (ZBW)
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Food festivals as purpose-created tourism attractions and their impact on destination branding : lessons learned from the development of a regional food festival in Bulgaria
Dimitrova, Miroslava
;
Yoveva, Ivelina
- In:
Food and wine events in Europe : a stakeholder approach
,
(pp. 172-181)
.
2014
Persistent link: https://www.econbiz.de/10010367433
Saved in:
12
Food and wine events in Sardinia : the role and performance of institutions and local governments in the "Sardinian young wines exhibition"
Benedetto, Graziella
;
Corinto, Gian Luigi
- In:
Food and wine events in Europe : a stakeholder approach
,
(pp. 157-171)
.
2014
Persistent link: https://www.econbiz.de/10010367435
Saved in:
13
Eurochocolate : an instrument of valorization for Perugia and its territory
Torquati, Biancamaria
;
Santucci, Fabio Maria
;
Giacchè, …
- In:
Food and wine events in Europe : a stakeholder approach
,
(pp. 125-142)
.
2014
Persistent link: https://www.econbiz.de/10010367439
Saved in:
14
Business-to-business service quality assessment in professional wine events : the case of Vinitaly
Capitello, Roberta
;
Agnoli, Lara
;
Galati, Antonino
; …
- In:
Food and wine events in Europe : a stakeholder approach
,
(pp. 110-124)
.
2014
Persistent link: https://www.econbiz.de/10010367441
Saved in:
15
Running, walking, wining and dining in the Chianti countryside : the development of an active eno-gastronomic event and the changing role of the stakeholders
Bertella, Giovanna
- In:
Food and wine events in Europe : a stakeholder approach
,
(pp. 100-109)
.
2014
Persistent link: https://www.econbiz.de/10010367448
Saved in:
16
Expanding the scope of traditional rural products through events, tourism and hospitality : a preliminary case study of Italy's GirOlio
Alonso, Abel Duarte
;
Bressan, Alessandro
- In:
Food and wine events in Europe : a stakeholder approach
,
(pp. 85-99)
.
2014
Persistent link: https://www.econbiz.de/10010367452
Saved in:
17
Food and wine events : a driver of local economic development
Ditter, Jean-Guillaume
- In:
Food and wine events in Europe : a stakeholder approach
,
(pp. 58-66)
.
2014
Persistent link: https://www.econbiz.de/10010367456
Saved in:
18
Culture and authenticity in food and wine events
Clarke, Alan
- In:
Food and wine events in Europe : a stakeholder approach
,
(pp. 45-57)
.
2014
Persistent link: https://www.econbiz.de/10010367459
Saved in:
19
Food and wine events as permanent institutions
Getz, Donald
- In:
Food and wine events in Europe : a stakeholder approach
,
(pp. 28-44)
.
2014
Persistent link: https://www.econbiz.de/10010367461
Saved in:
20
Food and wine events in Europe and the new world : a comparison
Charters, Steve
;
Mitchell, Richard
- In:
Food and wine events in Europe : a stakeholder approach
,
(pp. 15-27)
.
2014
Persistent link: https://www.econbiz.de/10010367463
Saved in:
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