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subject:"Brand"
~isPartOf:"Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS"
~language:"eng"
~person:"Ko, Eunju"
~subject:"Beziehungsmarketing"
~subject:"Markenartikel"
~subject:"Virales Marketing"
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Ko, Eunju
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
Journal of business research : JBR
3
International journal of advertising : the quarterly review of marketing communications
2
Asia Pacific journal of marketing and logistics
1
International journal of advertising : the review of marketing communications
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The journal of product innovation management : an international publication of the Product Development & Management Association
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The effect of luxury brands' sustainable fashion marketing types on authenticity, brand attitude, and purchase intention
Lee, Hojae
;
Ko, Eunju
;
Lee, Sanghoon
- In:
Journal of global scholars of marketing science : …
33
(
2023
)
4
,
pp. 497-512
Persistent link: https://www.econbiz.de/10014369363
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