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subject:"Brand"
~isPartOf:"Journal of international marketing"
~isPartOf:"Journal of promotion management : JPM"
~language:"eng"
~person:"Barnes, Liz"
~subject:"Beziehungsmarketing"
~subject:"Markenartikel"
~type_genre:"Article in journal"
~type_genre:"Aufsatz im Buch"
~type_genre:"Bibliografie"
~type_genre:"Collection of articles of several authors"
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Barnes, Liz
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Journal of international marketing
Journal of promotion management : JPM
Country of origin effect : looking back and moving forward
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Country of origin association in retail and wholesale branding
Rashid, Arooj
;
Barnes, Liz
- In:
Journal of promotion management : JPM
24
(
2018
)
3
,
pp. 312-331
Persistent link: https://www.econbiz.de/10011875418
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