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subject:"Brand"
~language:"eng"
~subject:"Germany"
~subject:"Welt"
~type_genre:"Collection of articles of several authors"
~type_genre:"Interview"
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ECONIS (ZBW)
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Branding and the marketing of technological and industrial products
Melewar, T. C.
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10003990909
Saved in:
12
Retail branding
Ahlert, Dieter
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10009521894
Saved in:
13
Private labels, brands, and competition policy : the changing landscape of retail competition
Ezrachi, Ariel
(
ed.
);
Bernitz, Ulf
(
ed.
)
-
2009
-
1. publ.
Persistent link: https://www.econbiz.de/10003763769
Saved in:
14
Vertrauen : Sonderheft
Kalka, Jochen
(
contributor
)
-
2006
Persistent link: https://www.econbiz.de/10003577563
Saved in:
15
Die Bedeutung der Tradition für die Markenkommunikation : Konzepte und Instrumente zur ganzheitlichen Ausschöpfung des Erfolgspotenzials Markenhistorie
Herbrand, Nicolai Oliver
(
contributor
); …
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003364979
Saved in:
16
Inside consumption : consumer motives, goals, and desires
Ratneshwar, Srinivasan
(
contributor
); …
-
2005
-
1. publ.
Persistent link: https://www.econbiz.de/10002479790
Saved in:
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