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subject:"Brand management"
~person:"Ahlert, Dieter"
~subject:"Handelsbetrieb"
~subject:"Textile distribution"
~type_genre:"Collection of articles of several authors"
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Brand management
Handelsbetrieb
Textile distribution
Deutschland
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Retail marketing
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Theorie
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Beziehungsmarketing
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Category Management
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Betriebliches Informationssystem
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Beziehungsmanagement
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Food retailing
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Ahlert, Dieter
Olbrich, Rainer
2
Zentes, Joachim
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Becker, Jörg
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Bruhn, Manfred
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Froböse, Michael
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Kaapke, Andreas
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Kaufmann, Hans Rüdiger
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Müller-Hagedorn, Lothar
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Edition Lebensmittel Zeitung
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Jahrbuch Handelsmanagement
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ECONIS (ZBW)
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Vertikales Marketing und Markenführung im Zeichen von Category-Management
Ahlert, Dieter
(
ed.
);
Olbrich, Rainer
(
contributor
); …
-
2001
-
1. Auflage
Persistent link: https://www.econbiz.de/10001597377
Saved in:
2
Informationssysteme für das Handelsmanagement : Konzepte und Nutzung in der Unternehmenspraxis
Ahlert, Dieter
(
ed.
);
Becker, Jörg
(
contributor
); …
-
1998
Persistent link: https://www.econbiz.de/10000645418
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