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subject:"Brand management"
~subject:"Markenrecht"
~subject:"Theory"
~type:"article"
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Search: subject_exact:"Brand protection"
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Brand management
Markenrecht
Theory
Trademark law
480
Immaterialgüterrechte
127
Intellectual property rights
127
Markenartikel
104
Brand
103
USA
77
United States
77
Markenführung
62
Patent law
55
Patentrecht
55
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54
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54
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52
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51
Deutschland
43
Germany
43
Copyright law
41
Urheberrecht
41
Welt
35
World
35
Trademarks
34
trademarks
33
Product counterfeiting
31
Produktpiraterie
31
Handelsmarke
30
Store brand
30
Theorie
29
Grauer Markt
28
Grey market
28
Designation of origin
23
Großbritannien
23
Herkunftsbezeichnung
23
United Kingdom
23
China
22
Competition law
20
Wettbewerbsrecht
20
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18
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25
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Book / Working Paper
755
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13
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372
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372
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102
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102
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3
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393
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80
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7
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1
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Block, Jörn
10
Castaldi, Carolina
9
Lopes, Teresa da Silva
9
Petty, Ross D.
8
Duguid, Paul
6
Fisch, Christian
6
Flikkema, Meindert
6
Maskus, Keith E.
6
Sandner, Philipp
6
Wilson, Jeremy M.
5
Chen, Yongmin
4
Drivas, Kyriakos
4
Helmers, Christian
4
Man, Ard-Pieter de
4
Wiltschek, Lothar
4
Casson, Mark
3
Chaudhry, Peggy E.
3
Crass, Dirk
3
Cuccia, Tiziana
3
Giarratana, Marco S.
3
Grady, John
3
Graham, Stuart J. H.
3
Higgins, David M.
3
Knaak, Roland
3
Landes, William M.
3
Li, Hai
3
Mercer, John
3
Millot, Valentine
3
Posner, Richard A.
3
Santagata, Walter
3
Vries, Geertjan de
3
Zhang, Jianqiang
3
Zhu, Stuart X.
3
Addor, Felix
2
Aggarwal, Rashmi
2
Agostini, Lara
2
Athreye, Suma
2
Blair, Roger D.
2
Bröcher, Julia
2
Carmona, Mónica
2
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Eidgenössisches Institut für Geistiges Eigentum
1
OECD / Directorate for Science, Technology and Industry / Committee on Information, Computer and Communications Policy
1
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IIC : international review of intellectual property and competition law
17
Wettbewerb in Recht und Praxis : wrp
13
Research policy : policy, management and economic studies of science, technology and innovation
12
The journal of brand management : an international journal
12
Trademarks and their role in innovation, entrepreneurship and industrial organization
11
Industry and innovation
10
The Trademark reporter
10
Trademarks, brands, and competitiveness
10
International journal of intellectual property management : IJIPM
9
Business history
8
Business horizons
7
Gewerblicher Rechtsschutz und Urheberrecht / Internationaler Teil : GRUR ; Zeitschrift der Deutschen Vereinigung für Gewerblichen Rechtsschutz und Urheberrecht
6
Marken im Internet : Herausforderungen und rechtliche Grenzen für das Marketing
6
Regional studies : official journal of the Regional Studies Association
6
The journal of world intellectual property
6
Enterprise & society : the international journal of business history
5
Journal of world trade : law, economic policy, public policy
5
Business history review
4
International journal of production research
4
Journal of international business law
4
Marken und Sport : aktuelle Aspekte der Markenführung im Sport und mit Sport
4
Sport marketing quarterly : preferred journal of the Sport Marketing Association
4
The Columbia journal of world business : publ. quarterly by the Columbia University Graduate School of Business
4
Agrarwirtschaft : Zeitschrift für Betriebswirtschaft, Marktforschung und Agrarpolitik
3
Die Betriebswirtschaft : DBW
3
Economics of innovation and new technology
3
International review of law and economics
3
Journal of marketing
3
Management science : journal of the Institute for Operations Research and the Management Sciences
3
Recht der internationalen Wirtschaft : RIW ; Betriebs-Berater international
3
The George Washington journal of international law and economics
3
Amtsblatt der Europäischen Gemeinschaften
2
Brands and branding
2
Brands in the boardroom : key branding issues for senior executives
2
Droit et pratique du commerce international
2
Eastern European journal for regional studies
2
European journal of law and economics
2
European journal of operational research : EJOR
2
European research studies
2
Gewerblicher Rechtsschutz und Urheberrecht : GRUR ; Zeitschrift der Deutschen Vereinigung für Gewerblichen Rechtsschutz und Urheberrecht
2
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ECONIS (ZBW)
481
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1
Using trademarks to fend off import competition : evidence from the top R&D-spending companies
D'Agostino, Lorena M.
;
Schiavo, Stefano
- In:
International business review
33
(
2024
)
1
,
pp. 1-12
Persistent link: https://www.econbiz.de/10014460747
Saved in:
2
Bringing innovation to fruition : insights from new trademarks
Faurel, Lucile
;
Li, Qin
;
Shanthikumar, Devin
;
Teoh, …
- In:
Journal of financial and quantitative analysis : JFQA
59
(
2024
)
2
,
pp. 474-520
Persistent link: https://www.econbiz.de/10014520110
Saved in:
3
Unbundling the brand : differentiation and the law in the Brazilian South American tea industry
Lopes, Teresa da Silva
;
Dourado, Bruna
;
Souza, …
- In:
Business history
66
(
2024
)
4
,
pp. 859-883
Persistent link: https://www.econbiz.de/10014580204
Saved in:
4
Trademarks and denomination of origin in Portuguese wine sector (1918-1924)
Sequeira, Carla
- In:
Athens journal of business & economics : AJBE
10
(
2024
)
1
,
pp. 19-42
Persistent link: https://www.econbiz.de/10014555716
Saved in:
5
Discovering technology opportunities based on the linkage between technology and business areas : matching patents and trademarks
Han, Xiaotong
;
Zhu, Donghua
;
Wang, Xuefeng
;
Daim, Tugrul U.
- In:
Technology analysis & strategic management
35
(
2023
)
10
,
pp. 1324-1340
Persistent link: https://www.econbiz.de/10014338644
Saved in:
6
Geographical indications as global knowledge commons : Ostrom's law on common intellectual property and collective action
Mazé, Armelle
- In:
Journal of institutional economics
19
(
2023
)
4
,
pp. 494-510
Persistent link: https://www.econbiz.de/10014364237
Saved in:
7
Examination of related diversification in laggard regions
Drivas, Kyriakos
;
Economidou, Claire
;
Kaplanis, Ioannis
; …
- In:
Papers in regional science : the journal of the …
102
(
2023
)
4
,
pp. 851-869
Persistent link: https://www.econbiz.de/10014342480
Saved in:
8
Trademarks, own brand manufacturing, and firm growth at different stages of development in Korea
Kang, Raeyoon
;
Lee, Keun
- In:
Seoul journal of economics : SJE
36
(
2023
)
1
,
pp. 113-136
Persistent link: https://www.econbiz.de/10014279636
Saved in:
9
Valuation of new trademarks
Hsu, Po-Hsuan
;
Li, Dongmei
;
Li, Qin
;
Teoh, Siew Hong
; …
- In:
Management science : journal of the Institute for …
68
(
2022
)
1
,
pp. 257-279
Persistent link: https://www.econbiz.de/10012821140
Saved in:
10
Trademarks as an indicator of regional innovation : evidence from Japanese prefectures
Block, Jörn
;
Fisch, Christian
;
Ikeuchi, Kenta
;
Kato, …
- In:
Regional studies : official journal of the Regional …
56
(
2022
)
2
,
pp. 190-209
Persistent link: https://www.econbiz.de/10012804134
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