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subject:"Business model"
~isPartOf:"Journal of business-to-business marketing"
~person:"Frishammar, Johan"
~person:"Gebauer, Heiko"
~subject:"Investitionsgüterindustrie"
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Separate or integrate? : assessing the impact of separation between product and service business on service performance in product manufacturing firms
Oliva, Rogelio
;
Gebauer, Heiko
;
Brann, Jeremy M.
- In:
Journal of business-to-business marketing
19
(
2012
)
4
,
pp. 309-334
Persistent link: https://www.econbiz.de/10009714670
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