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subject:"Consumer behaviour"
~accessRights:"restricted"
~isPartOf:"Journal of retailing"
~person:"Bearden, William O."
~person:"Neslin, Scott A."
~person:"Wetzels, Martin"
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Consumer behaviour
Konsumentenverhalten
2
Beziehungsmarketing
1
Cluster analysis
1
Clusteranalyse
1
Customer experience measurement
1
Customer satisfaction
1
Deal proneness
1
Dienstleistungsqualität
1
Kundenzufriedenheit
1
Latent class cluster analysis.
1
Market segmentation
1
Marktsegmentierung
1
Measurement
1
Messung
1
Multichannel consumers
1
Multichannel strategy
1
Multikanalvertrieb
1
Omnichannel management
1
Omnichannel retailing
1
Online retailing
1
Online-Handel
1
Quality
1
Relationship marketing
1
Sales promotion
1
Scale development
1
Segmentation
1
Service quality
1
Verkaufsförderung
1
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English
2
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Bearden, William O.
Neslin, Scott A.
Wetzels, Martin
Grewal, Dhruv
7
Nordfält, Jens
6
Breugelmans, Els
5
Campo, Katia
5
Patrick, Vanessa M.
4
Roggeveen, Anne L.
4
Blut, Markus
3
Haruvy, Ernan
3
Jha, Subhash
3
Noble, Stephanie M.
3
Oppewal, Harmen
3
Popkowski Leszczyc, Peter T. L.
3
Ahlbom, Carl-Philip
2
Areni, Charles Scott
2
Aydınoğlu, Nilüfer Z.
2
Bagozzi, Richard P.
2
Baskin, Ernest
2
Bellis, Emanuel de
2
Bijmolt, Tammo H. A.
2
Biswas, Abhijit
2
Biswas, Dipayan
2
Calantone, Roger J.
2
Chandukala, Sandeep R.
2
Christenson, Brett
2
Dass, Mayukh
2
Gauri, Dinesh Kumar
2
Guha, Abhijit
2
Gustafsson, Anders
2
Hagtvedt, Henrik
2
Hult, G. Tomas M.
2
Isaac, Mathew S.
2
Krishna, Aradhna
2
Lamey, Lien
2
Liu, Huan
2
Lobschat, Lara
2
Mead, James A.
2
Melis, Kristina
2
Morrin, Maureen
2
Namin, Aidin
2
Neves, Marcos Fava
2
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Journal of retailing
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of retailing and consumer services
2
Journal of the Academy of Marketing Science
2
International journal of electronic commerce : IJEC
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of marketing
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of service management
1
Journal of service research
1
Journal of service research : JSR
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Psychology & marketing
1
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ECONIS (ZBW)
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1
Perceived omnichannel customer experience (OCX) : concept, measurement, and impact
Rahman, Syed Mahmudur
;
Carlson, Jamie
;
Gudergan, Siegfried
- In:
Journal of retailing
98
(
2022
)
4
,
pp. 611-632
Persistent link: https://www.econbiz.de/10013535715
Saved in:
2
Identifying omnichannel deal prone segments, their antecedents, and their consequences
Valentini, Sara
;
Neslin, Scott A.
;
Montaguti, Elisa
- In:
Journal of retailing
96
(
2020
)
3
,
pp. 310-327
Persistent link: https://www.econbiz.de/10012420846
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