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subject:"Consumer behaviour"
~institution:"Edward Elgar Publishing"
~institution:"Helmut-Schmidt-Universität"
~subject:"Deutschland"
~subject:"EU-Staaten"
~type_genre:"Sammelwerk"
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Handbook of developments in consumer behaviour
Wells, Victoria
(
ed.
)
-
2012
pt. 1. Consumer culture -- pt. 2. Consumers in context -- pt. 3. Connsumer impulsivity, compulsiveness and beyond -- pt. 4. Neuroscience and consumer choice -- pt. 5. Consumer behaviour in evolutionary perspective.
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