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subject:"Consumer behaviour"
~isPartOf:"Electronic commerce research"
~isPartOf:"European journal of marketing"
~isPartOf:"International journal of technology marketing : IJTMkt"
~subject:"Internet marketing"
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Consumer behaviour
Internet marketing
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8
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Liu, Jiangmeng
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Oliveira Arruda Gomes, Danielle Miranda de
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Electronic commerce research
European journal of marketing
International journal of technology marketing : IJTMkt
Journal of management information systems : JMIS
6
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5
Information systems research : ISR
4
Institute for Prospective Technological Studies digital economy working paper
4
Journal of retailing and consumer services
4
SpringerLink / Bücher
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
Journal of marketing
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Journal of the Academy of Marketing Science
3
American economic journal : a journal of the American Economic Association
2
Electronic commerce research and applications
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Electronic markets : the international journal on networked business
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Handel und Internationales Marketing Retailing and International Marketing
2
Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of consumer studies
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International journal of e-business research : an official publication of the Information Resources Management Association
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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JRC digital economy working paper
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Journal of business ethics : JOBE
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Journal of economic behavior & organization : JEBO
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of marketing research : JMR
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Management information systems : mis quarterly
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Managerial and decision economics : MDE ; the international journal of research and progress in management economics
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Marketing letters : a journal of research in marketing
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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PhD series / Copenhagen Business School
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Product experience
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Quantitative marketing and economics : QME
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Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
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Springer eBook Collection
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ASA 2013 Annual Meeting Paper
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Acta Universitatis Oeconomicae Helsingiensis / A
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1
Mirroring digital content marketing framework : capturing providers' perspectives through stimuli assessment and behavioural engagement response
Filipovic, Jelena
;
Arslanagić-Kalajdžić, Maja
- In:
European journal of marketing
57
(
2023
)
9
,
pp. 2173-2198
Persistent link: https://www.econbiz.de/10014448334
Saved in:
2
A brand hegemony rejection explanation for digital piracy
Jütte, Espen
;
Olson, Erik L.
- In:
European journal of marketing
56
(
2022
)
5
,
pp. 1512-1531
Persistent link: https://www.econbiz.de/10013350974
Saved in:
3
Need for control may motivate consumers to approach digital products : a social media advertising study
Wu, Linwan
;
Liu, Jiangmeng
- In:
Electronic commerce research
21
(
2021
)
4
,
pp. 1031-1054
Persistent link: https://www.econbiz.de/10012698543
Saved in:
4
An analysis of consumer behaviour when adopting technological innovation : a Brazilian perspective of e-books
Oliveira Mota, Márcio de
;
Oliveira Arruda Gomes, …
- In:
International journal of technology marketing : IJTMkt
6
(
2011
)
2
,
pp. 101-115
Persistent link: https://www.econbiz.de/10009405922
Saved in:
5
RSS as a new international e-marketing opportunity
Edvardsson, Ingi Runar
;
Whitehead, Nik J.
- In:
International journal of technology marketing : IJTMkt
3
(
2008
)
3
,
pp. 293-303
Persistent link: https://www.econbiz.de/10003764292
Saved in:
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