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subject:"Consumer behaviour"
~isPartOf:"European journal of marketing : EJM"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of economic psychology : research in economic psychology and behavioral economics"
~isPartOf:"The journal of consumer marketing"
~isPartOf:"The journal of services marketing"
~person:"Dwivedi, Yogesh Kumar"
~person:"Guzman, Francisco"
~person:"Laroche, Michel"
~person:"Phau, Ian"
~person:"Wong, IpKin Anthony"
~subject:"Social web"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
Social web
Konsumentenverhalten
70
Brand management
17
Markenführung
17
Brand
15
Markenartikel
15
Brand image
14
Markenimage
14
Beziehungsmarketing
9
Cultural identity
9
Globalisierung
9
Globalization
9
Kulturelle Identität
9
Relationship marketing
9
Welt
8
World
8
Internet marketing
7
Online-Marketing
7
China
6
International marketing
6
Internationales Marketing
6
Online retailing
6
Online-Handel
6
Culture
5
Emotion
5
Personality psychology
5
Persönlichkeitspsychologie
5
Advertising effects
4
Brand equity
4
Designation of origin
4
Ethnic group
4
Ethnische Gruppe
4
Herkunftsbezeichnung
4
Internet
4
Luxury goods
4
Luxusgüter
4
Marketing management
4
Marketingmanagement
4
National culture
4
Nationalkultur
4
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Undetermined
43
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Article
69
Book / Working Paper
1
Type of publication (narrower categories)
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Aufsatz in Zeitschrift
Article in journal
70
Collection of articles of several authors
4
Sammelwerk
4
Language
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English
70
Author
All
Dwivedi, Yogesh Kumar
Guzman, Francisco
Laroche, Michel
Phau, Ian
Wong, IpKin Anthony
Ko, Eunju
22
Sharma, Piyush
18
Cleveland, Mark
16
Diamantopoulos, Adamantios
15
Mattila, Anna S.
15
Valette-Florence, Pierre
14
Richard, Marie-Odile
13
Balaji, M. S.
12
Bartikowski, Boris
12
Teng, Lefa
12
Filieri, Raffaele
11
Seo, Yuri
11
Septianto, Felix
11
Veloutsou, Cleopatra
11
Beatty, Sharon E.
10
Oppewal, Harmen
10
Rana, Nripendra P.
10
Roy, Rajat
10
Wang, Cheng Lu
10
Chebat, Jean-Charles
9
Foxall, Gordon R.
9
Kukar-Kinney, Monika
9
Melewar, T. C.
9
Shukla, Paurav
9
Yang, Zhiyong
9
Choi, Jeonghye
8
Das, Gopal
8
Grunert, Klaus G.
8
Harris, Lloyd C.
8
Merchant, Altaf
8
Roy, Sanjit
8
Woisetschläger, David
8
Xia, Lan
8
Arslanagic-Kalajdzic, Maja
7
Balabanis, George
7
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European journal of marketing : EJM
Journal of business research : JBR
Journal of economic psychology : research in economic psychology and behavioral economics
The journal of consumer marketing
The journal of services marketing
Journal of retailing and consumer services
19
The journal of product & brand management
10
Journal of travel and tourism marketing
8
Marketing intelligence & planning
8
International journal of Indian culture and business management
7
International journal of hospitality management
7
Journal of fashion marketing and management
7
Journal of promotion management : JPM
7
Journal of international consumer marketing
6
The marketing review
6
The journal of brand management : an international journal
5
Information systems management
4
International marketing review
4
Tourism management : research, policies, practice
4
Australasian marketing journal
3
International journal of contemporary hospitality management
3
Journal of business ethics : JOBE
3
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Psychology & marketing
3
Technological forecasting & social change : an international journal
3
Asia Pacific journal of marketing and logistics
2
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
2
Direct marketing : an international journal
2
Electronic government : EG; an international journal
2
International journal of bank marketing
2
International journal of consumer studies
2
International journal of retail & distribution management
2
Journal of consumer behaviour
2
Journal of marketing communications
2
Journal of strategic marketing
2
Journal of vacation marketing
2
Strategic change
2
The international review of retail, distribution and consumer research
2
Tourism management perspectives : TMP
2
Young consumers : insight and ideas for responsible marketers
2
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All
ECONIS (ZBW)
70
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1
We are just 10 feet away! : how does location-based advertising affect consumer-brand engagement?
Thapa, Sajani
;
Guzman, Francisco
;
Paswan, Audhesh
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014545208
Saved in:
2
A meta-analysis of antecedents and consequences of eWOM credibility : investigation of moderating role of culture and platform type
Verma, Deepak
;
Dewani, Prem Prakash
;
Behl, Abhishek
; …
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-18
Persistent link: https://www.econbiz.de/10013468632
Saved in:
3
The aftermath of Covid-19 : the rise of pandemic animosity among consumers and its scale development
Nawaz, Muhammad Zahid
;
Nawaz, Shahid
;
Guzman, Francisco
; …
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014229115
Saved in:
4
An attitude-behavioral model to understand people's behavior towards tourism during COVID-19 pandemic
Shareef, Mahmud Akhter
;
Akram, Muhammad Shakaib
;
Malik, …
- In:
Journal of business research : JBR
161
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014288173
Saved in:
5
Assessing customers' attitude towards online apparel shopping : a three-way interaction model
Patel, Ashok Kumar
;
Anurag Singh
;
Rana, Nripendra P.
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014303772
Saved in:
6
Machine autonomy for rehabilitation of elderly people : a trade-off between machine intelligence and consumer trust
Shareef, Mahmud Akhter
;
Ahmed, Jashim Uddin
;
Giannakis, …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014304014
Saved in:
7
Through the looking glass : perceiving risk and emotions toward cosmetic procedure engagement
Sood, Abhinav
;
Quintal, Vanessa Ann
;
Phau, Ian
- In:
The journal of services marketing
36
(
2022
)
1
,
pp. 14-28
Persistent link: https://www.econbiz.de/10012798379
Saved in:
8
How does promotion mix affect brand equity? : insights from a mixed-methods study of low involvement products
Le Dang Lang
;
Lim, Weng Marc
;
Guzman, Francisco
- In:
Journal of business research : JBR
141
(
2022
),
pp. 175-190
Persistent link: https://www.econbiz.de/10013167966
Saved in:
9
A moderated mediation model for e-impulse buying tendency, customer satisfaction and intention to continue e-shopping
Goel, Pooja
;
Parayitam, Satyanarayana
;
Sharma, Anuj
; …
- In:
Journal of business research : JBR
142
(
2022
),
pp. 1-16
Persistent link: https://www.econbiz.de/10013168094
Saved in:
10
Effective messaging strategies to increase brand love for sociopolitical activist brands
Ahmad, Fayez
;
Guzman, Francisco
;
Kidwell, Blair
- In:
Journal of business research : JBR
151
(
2022
),
pp. 609-622
Persistent link: https://www.econbiz.de/10013459949
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