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subject:"Consumer behaviour"
~isPartOf:"Harvard business review : HBR"
~isPartOf:"Household economic behaviors"
~isPartOf:"Journal of economic psychology : research in economic psychology and behavioral economics"
~isPartOf:"Marketing : ZFP ; journal of research and management"
~isPartOf:"Working paper / National Bureau of Economic Research, Inc."
~person:"Bernheim, Bert Douglas"
~subject:"Beziehungsmarketing"
~subject:"Event marketing"
~subject:"Theory"
~subject:"Welfare analysis"
~type_genre:"Book section"
~type_genre:"Fallstudie"
~type_genre:"Übersichtsarbeit"
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Consumer behaviour
Beziehungsmarketing
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Behavioral economics
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Bernheim, Bert Douglas
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Harvard business review : HBR
Household economic behaviors
Journal of economic psychology : research in economic psychology and behavioral economics
Marketing : ZFP ; journal of research and management
Working paper / National Bureau of Economic Research, Inc.
Behavioral economics and its applications : [based on the Yrjö Jahnsson Foundation 50th Anniversary Conference held on June 22 - 23, 2004, in Espoo, Finland]
1
Discussion papers / Stanford Institute for Economic Policy Research
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Behavioral public economics : welfare and policy analysis with non-standard decision makers
Bernheim, Bert Douglas
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Rangel, Antonio
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2005
Persistent link: https://www.econbiz.de/10003130131
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