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subject:"Consumer behaviour"
~isPartOf:"International journal of management reviews : IJMR"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of retailing"
~person:"Jha, Subhash"
~person:"Verhoef, Peter C."
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
Konsumentenverhalten
16
Customer satisfaction
5
Kundenzufriedenheit
5
Beziehungsmarketing
4
Relationship marketing
4
Einzelhandel
3
Online retailing
3
Online-Handel
3
Retail trade
3
Viral marketing
3
Virales Marketing
3
Advertising effects
2
Brand management
2
Dienstleistungsqualität
2
Internet marketing
2
Kundenbindungsprogramm
2
Loyalty program
2
Markenführung
2
Marketing management
2
Marketingmanagement
2
Online-Marketing
2
Perception
2
Personalisierung
2
Personalization
2
Retailing
2
Satisfaction
2
Service quality
2
Wahrnehmung
2
Werbewirkung
2
Advertising
1
Advertising complexity
1
Advertising recall
1
Attention to the advertisement
1
Beschaffung
1
Beschwerdemanagement
1
Bibliometrics
1
Bibliometrie
1
Bio-Lebensmittel
1
Brands
1
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11
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Article
16
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16
Aufsatz in Zeitschrift
16
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English
16
Author
All
Jha, Subhash
Verhoef, Peter C.
Laroche, Michel
27
Ko, Eunju
22
Grewal, Dhruv
18
Cleveland, Mark
16
Diamantopoulos, Adamantios
14
Valette-Florence, Pierre
14
Bartikowski, Boris
12
Kukar-Kinney, Monika
12
Roggeveen, Anne L.
12
Balaji, M. S.
11
Chebat, Jean-Charles
11
Filieri, Raffaele
11
Richard, Marie-Odile
11
Septianto, Felix
11
Teng, Lefa
11
Dwivedi, Yogesh Kumar
10
Oppewal, Harmen
10
Seo, Yuri
10
Beatty, Sharon E.
9
Mattila, Anna S.
9
Shukla, Paurav
9
Veloutsou, Cleopatra
9
Choi, Jeonghye
8
Gupta, Suraksha
8
Gustafsson, Anders
8
Melewar, T. C.
8
Merchant, Altaf
8
Nordfält, Jens
8
Yang, Zhiyong
8
Aiello, Gaetano
7
Arslanagic-Kalajdzic, Maja
7
Burton, Scot
7
Donthu, Naveen
7
Evanschitzky, Heiner
7
Geuens, Maggie
7
Kim, Kyung Hoon
7
Liu, Martin J.
7
McLean, Graeme J.
7
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Published in...
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International journal of management reviews : IJMR
Journal of business research : JBR
Journal of retailing
ERIM report series research in management
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
Journal of marketing
3
Journal of the Academy of Marketing Science
3
Journal of interactive marketing
2
Journal of service research : JSR
2
Marketing letters : a journal of research in marketing
2
South Asian journal of management : SAJM
2
Econometric Institute research papers
1
European journal of marketing : EJM
1
GfK marketing intelligence review : Marketingforschung für die Praxis
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Jahrbuch der Absatz- und Verbrauchsforschung
1
Journal of retailing and consumer services
1
Journal of strategic marketing
1
MSI reports : working paper series
1
Marketing accountability for marketing and non-marketing outcomes
1
Research series / Erasmus Universiteit Rotterdam
1
Review of managerial science : RMS
1
The journal of consumer marketing
1
The service industries journal
1
Tinbergen Institute research series
1
Universia business review : UBR
1
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ECONIS (ZBW)
16
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16
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date (oldest first)
1
Effectiveness of product recommendation framing on online retail platforms
Zhang, Junhui
;
Balaji, M. S.
;
Luo, Jun
;
Jha, Subhash
- In:
Journal of business research : JBR
153
(
2022
),
pp. 185-197
Persistent link: https://www.econbiz.de/10013534007
Saved in:
2
Relative persuasiveness of repurchase intentions versus recommendations in online reviews
Ravula, Prashanth
;
Jha, Subhash
;
Biswas, Abhijit
- In:
Journal of retailing
98
(
2022
)
4
,
pp. 724-740
Persistent link: https://www.econbiz.de/10013535724
Saved in:
3
Nanoinfluencer marketing : how message features affect credibility and behavioral intentions
Balaji, M. S.
;
Jiang, Yangyang
;
Jha, Subhash
- In:
Journal of business research : JBR
136
(
2021
),
pp. 293-304
Persistent link: https://www.econbiz.de/10012663205
Saved in:
4
The effect of permanent product discounts and order coupons on purchase incidence, purchase quantity, and spending
Liu, Huan
;
Lobschat, Lara
;
Verhoef, Peter C.
;
Hong, Zhao
- In:
Journal of retailing
97
(
2021
)
3
,
pp. 377-393
Persistent link: https://www.econbiz.de/10013256051
Saved in:
5
An eye-tracking study of attention to brand-identifying content and recall of taboo advertising
Myers, Susan D.
;
Deitz, George D.
;
Huhmann, Bruce A.
; …
- In:
Journal of business research : JBR
111
(
2020
),
pp. 176-186
Persistent link: https://www.econbiz.de/10012237793
Saved in:
6
The effects of environmental haptic cues on consumer perceptions of retailer warmth and competence
Jha, Subhash
;
Balaji, M. S.
;
Peck, Joann
;
Oakley, Jared
; …
- In:
Journal of retailing
96
(
2020
)
4
,
pp. 590-605
Persistent link: https://www.econbiz.de/10012495497
Saved in:
7
Loyalty formation for different customer journey segments
Herhausen, Dennis
;
Kleinlercher, Kristina
;
Verhoef, Peter C.
- In:
Journal of retailing
95
(
2019
)
3
,
pp. 9-29
Persistent link: https://www.econbiz.de/10012130003
Saved in:
8
Are cynical customers satisfied differently? : role of negative inferred motive and customer participation in service recovery
Balaji, M. S.
;
Jha, Subhash
;
Sengupta, Aditi Sarkar
; …
- In:
Journal of business research : JBR
86
(
2018
),
pp. 109-118
Persistent link: https://www.econbiz.de/10011855231
Saved in:
9
The impact of positive and negative emotions on loyalty intentions and their interactions with customer equity drivers
Ou, Yi-Chun
;
Verhoef, Peter C.
- In:
Journal of business research : JBR
80
(
2017
),
pp. 106-115
Persistent link: https://www.econbiz.de/10011771450
Saved in:
10
The moderating role of shopping trip type in store satisfaction formation
Hunneman, Auke
;
Verhoef, Peter C.
;
Sloot, Laurens M.
- In:
Journal of business research : JBR
78
(
2017
),
pp. 133-142
Persistent link: https://www.econbiz.de/10011736263
Saved in:
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