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subject:"Consumer behaviour"
~isPartOf:"Journal of business economics : JBE"
~person:"Algesheimer, René"
~person:"Decker, Reinhold"
~subject:"Deutschland"
~subject:"Theory"
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Consumer behaviour
Deutschland
Theory
Konsumentenverhalten
3
Germany
2
Austria
1
Automotive market
1
Brand
1
Community
1
Conjoint analysis
1
Conjoint-Analyse
1
Consumer goods marketing
1
Estimation
1
Gemeinschaft
1
Kfz-Markt
1
Konsumgütermarketing
1
Markenartikel
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Market research
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Marketing management
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Marketingmanagement
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Präferenztheorie
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German
3
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Algesheimer, René
Decker, Reinhold
Gierl, Heribert
4
Herrmann, Andreas
4
Schnittka, Oliver
4
Steiner, Winfried J.
4
Tscheulin, Dieter K.
3
Baier, Daniel
2
Gensler, Sonja
2
Heitmann, Mark
2
Homburg, Christian
2
Koschate, Nicole
2
Kurz, Peter
2
Lindenmeier, Jörg
2
Paetz, Friederike
2
Pohl, Alexander
2
Sattler, Henrik
2
Stöcker, Björn
2
Wagner, Udo
2
Weiber, Rolf
2
Adam, Nadine
1
Ahrholdt, Dennis C.
1
Albers, Sönke
1
Andersch, Henrike
1
Aschersleben, Philipp
1
Baader, Galina
1
Bauer, Hans H.
1
Bayer, Sarah
1
Bayraktaroglu, Ayse Gul
1
Bekk, Magdalena
1
Benkenstein, Martin
1
Boztuğ, Yasemin
1
Brand, Benedikt M.
1
Brendel, Carsten
1
Böhm, Markus
1
Böhm, Martin
1
Böttcher, Johanna
1
Del Campo, Cristina
1
Dilger, Alexander
1
Dimpfel, Marcus
1
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Journal of business economics : JBE
Diskussionsarbeit
6
Marketing : ZFP ; journal of research and management
3
Marketingprobleme : innovative Lösungsansätze aus Forschung und Praxis
2
Australasian marketing journal
1
Electronic retailing
1
Entscheidungsunterstützung für ökonomische Probleme
1
Gabler-Edition Wissenschaft / Marken- und Produktmanagement
1
International journal of automotive technology and management : IJATM
1
International journal of internet marketing and advertising : IJIMA
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of consumer behaviour : an international research review
1
Journal of customer behaviour
1
Journal of retailing
1
Management review quarterly
1
Schmalenbach business review : sbr
1
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
1
Selected papers of the International Conference on Operations Research : Berlin, August 30 - September 2, 1994
1
The journal of product innovation management : an international publication of the Product Development & Management Association
1
Theorie und Forschung
1
Theorie und Forschung / Wirtschaftswissenschaften
1
Transfer : Zeitschrift für Kommunikation und Markenmanagement
1
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ECONIS (ZBW)
3
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1
Ein empirischer Validitätsvergleich zwischen Adaptive Self-Explicated Approach (ASE), Pairwise Comparison-based Preference Measurement (PCPM) und Adaptive Conjoint Analysis (ACA)
Meißner, Martin
;
Decker, Reinhold
;
Adam, Nadine
- In:
Journal of business economics : JBE
81
(
2011
)
4
,
pp. 423-446
Persistent link: https://www.econbiz.de/10008991395
Saved in:
2
Die Wirkung von Brand Communities auf die Markenloyalität : eine dynamische Analyse im Automobilmarkt
Algesheimer, René
;
Herrmann, Andreas
;
Dimpfel, Marcus
- In:
Journal of business economics : JBE
76
(
2006
)
9
,
pp. 933-958
Persistent link: https://www.econbiz.de/10003372594
Saved in:
3
Modellgestützte Marketing-Mix-Planung unter Berücksichtigung von Konkurrenzeffekten
Decker, Reinhold
- In:
Journal of business economics : JBE
67
(
1997
)
11
,
pp. 1167-1187
Persistent link: https://www.econbiz.de/10001228359
Saved in:
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