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subject:"Consumer behaviour"
~isPartOf:"Journal of international consumer marketing"
~isPartOf:"Journal of retailing"
~person:"Nordfält, Jens"
~subject:"Online retailing"
~subject:"Online-Handel"
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Consumer behaviour
Online retailing
Online-Handel
Konsumentenverhalten
6
Einzelhandel
4
Retail trade
4
Beziehungsmarketing
3
Ladengestaltung
3
Relationship marketing
3
Store design
3
Sales promotion
2
Verkaufsförderung
2
AI
1
Attention
1
Behavioural data
1
Brightness contrast
1
Consciousness
1
Consumer-Brand relationships
1
Customer engagement
1
Customer experience
1
Customer integration
1
Dienstleistungsqualität
1
Digital displays
1
Digitalisierung
1
Digitization
1
Disarray
1
Display
1
Efficiency
1
Enhancements
1
Eye-tracking
1
Feature contrast
1
Feldforschung
1
Field experiments
1
Field research
1
Field studies
1
Identity congruence
1
In-store
1
In-store marketing
1
In-store merchandising
1
In-store technology
1
Internet marketing
1
Kundenintegration
1
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6
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Nordfält, Jens
Grewal, Dhruv
13
Khare, Arpita
7
Breugelmans, Els
6
Campo, Katia
6
Roggeveen, Anne L.
6
Verhoef, Peter C.
6
Blut, Markus
5
Phau, Ian
5
Burton, Scot
4
Calantone, Roger J.
4
Monroe, Kent B.
4
Oppewal, Harmen
4
Patrick, Vanessa M.
4
Ratchford, Brian Thomas
4
Ruyter, Ko de
4
Torres, Ivonne M.
4
Xue, Fei
4
Zhang, Dan
4
Zúñiga, Miguel Ángel
4
Arora, Amit
3
Arora, Anshu
3
Bagozzi, Richard P.
3
Bearden, William O.
3
Biswas, Abhijit
3
Chebat, Jean-Charles
3
Chikweche, Tendai
3
Dass, Mayukh
3
Evanschitzky, Heiner
3
Fazli-Salehi, Reza
3
Gauri, Dinesh Kumar
3
Gavish, Yossi
3
Hardesty, David M.
3
Haruvy, Ernan
3
Howlett, Elizabeth
3
Inman, J. Jeffrey
3
Jha, Subhash
3
Jin, Liyin
3
Kukar-Kinney, Monika
3
Lamey, Lien
3
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Journal of international consumer marketing
Journal of retailing
Journal of marketing research
3
Journal of business research : JBR
2
Journal of Product & Brand Management
1
Journal of marketing
1
Journal of retailing and consumer services
1
Review of marketing research
1
The journal of product & brand management
1
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ECONIS (ZBW)
6
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1
Utilising eye-tracking data in retailing field research : a practical guide
Nordfält, Jens
;
Ahlbom, Carl-Philip
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 148-160
Persistent link: https://www.econbiz.de/10014527112
Saved in:
2
Leveraging in-store sechnology and AI : increasing customer and employee efficiency and enhancing their experiences
Grewal, Dhruv
;
Benoit, Sabine
;
Noble, Stephanie M.
; …
- In:
Journal of retailing
99
(
2023
)
4
,
pp. 487-504
Persistent link: https://www.econbiz.de/10014465640
Saved in:
3
Forging meaningful consumer-brand relationships through creative merchandise offerings and innovative merchandising strategies
Roggeveen, Anne L.
;
Grewal, Dhruv
;
Karsberg, John
; …
- In:
Journal of retailing
97
(
2021
)
1
,
pp. 81-98
Persistent link: https://www.econbiz.de/10012514575
Saved in:
4
How product-environment brightness contrast and product disarray impact consumer choice in retail environments
Reynolds-McIlnay, Ryann
;
Morrin, Maureen
;
Nordfält, Jens
- In:
Journal of retailing
93
(
2017
)
3
,
pp. 266-282
Persistent link: https://www.econbiz.de/10011744775
Saved in:
5
Enhancing customer engagement through consciousness
Ghrewal, Dhruv
;
Roggeveen, Anne L.
;
Sisodia, Rajendra
; …
- In:
Journal of retailing
93
(
2017
)
1
,
pp. 55-64
Persistent link: https://www.econbiz.de/10011704690
Saved in:
6
Do digital displays enhance sales? : role of retail format and message content
Roggeveen, Anne L.
;
Nordfält, Jens
;
Grewal, Dhruv
- In:
Journal of retailing
92
(
2016
)
1
,
pp. 122-131
Persistent link: https://www.econbiz.de/10011484113
Saved in:
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