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subject:"Consumer behaviour"
~isPartOf:"Journal of retailing"
~person:"Neslin, Scott A."
~person:"Wetzels, Martin"
~subject:"Market segmentation"
~subject:"Omnichannel retailing"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
Market segmentation
Omnichannel retailing
Konsumentenverhalten
6
Beziehungsmarketing
2
Distribution channel
2
Online retailing
2
Online-Handel
2
Relationship marketing
2
Vertriebsweg
2
Advertising effects
1
Brand management
1
Channel data integration
1
Cluster analysis
1
Clusteranalyse
1
Customer experience measurement
1
Customer satisfaction
1
Deal proneness
1
Dienstleistungsqualität
1
E-commerce
1
Einzelhandel
1
Electronic Commerce
1
Hazard models
1
Information collection
1
Information provision
1
Informationsversorgung
1
Internet marketing
1
Kundenzufriedenheit
1
Latent class cluster analysis.
1
Markenführung
1
Marktsegmentierung
1
Measurement
1
Messung
1
Multichannel consumers
1
Multichannel customer management
1
Multichannel retailing
1
Multichannel strategy
1
Multikanalvertrieb
1
New channel adoption
1
Omnichannel management
1
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2
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Article
6
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Article in journal
6
Aufsatz in Zeitschrift
6
Language
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English
6
Author
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Neslin, Scott A.
Wetzels, Martin
Grewal, Dhruv
13
Breugelmans, Els
6
Campo, Katia
6
Nordfält, Jens
6
Roggeveen, Anne L.
6
Verhoef, Peter C.
6
Blut, Markus
5
Burton, Scot
4
Monroe, Kent B.
4
Oppewal, Harmen
4
Patrick, Vanessa M.
4
Ratchford, Brian Thomas
4
Ruyter, Ko de
4
Bearden, William O.
3
Biswas, Abhijit
3
Dass, Mayukh
3
Evanschitzky, Heiner
3
Gauri, Dinesh Kumar
3
Hardesty, David M.
3
Haruvy, Ernan
3
Howlett, Elizabeth
3
Inman, J. Jeffrey
3
Jha, Subhash
3
Kukar-Kinney, Monika
3
Lamey, Lien
3
Lehmann, Donald R.
3
Ma, Yu
3
Melis, Kristina
3
Noble, Stephanie M.
3
Popkowski Leszczyc, Peter T. L.
3
Reynolds, Kristy E.
3
Rudolph, Thomas
3
Sethuraman, Raj
3
Shankar, Venkatesh
3
Smith, Ronn J.
3
Suri, Rajneesh
3
Wang, Jeff Jianfeng
3
Ahlbom, Carl-Philip
2
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Published in...
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Journal of retailing
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
Journal of service research : JSR
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of marketing
2
Journal of marketing research : JMR
2
Journal of retailing and consumer services
2
Journal of the Academy of Marketing Science
2
MSI reports : working paper series
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Tuck School of Business working paper / Tuck School of Business at Dartmouth
2
A reader in marketing communications
1
European Journal of Marketing
1
Foundations and trends in marketing : FTMKT
1
From Little's law to marketing science : essays in honor of John D.C. Little
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of electronic commerce : IJEC
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of service management
1
Journal of service research
1
Marketing and mobile financial services : a global perspective on digital banking consumer behaviour
1
Marketing letters : a journal of research in marketing
1
Psychology & marketing
1
Research memorandum / METEOR
1
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ECONIS (ZBW)
6
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6
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date (oldest first)
1
Perceived omnichannel customer experience (OCX) : concept, measurement, and impact
Rahman, Syed Mahmudur
;
Carlson, Jamie
;
Gudergan, Siegfried
- In:
Journal of retailing
98
(
2022
)
4
,
pp. 611-632
Persistent link: https://www.econbiz.de/10013535715
Saved in:
2
Identifying omnichannel deal prone segments, their antecedents, and their consequences
Valentini, Sara
;
Neslin, Scott A.
;
Montaguti, Elisa
- In:
Journal of retailing
96
(
2020
)
3
,
pp. 310-327
Persistent link: https://www.econbiz.de/10012420846
Saved in:
3
Social contagion and customer adoption of new sales channels
Bilgicer, Tolga
;
Jedidi, Kamel
;
Lehmann, Donald R.
; …
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 254-271
Persistent link: https://www.econbiz.de/10011309681
Saved in:
4
Unraveling the personalization paradox : the effect of information collection and trust-building strategies on online advertisement effectiveness
Aguirre, Elizabeth
;
Mahr, Dominik
;
Grewal, Dhruv
; …
- In:
Journal of retailing
91
(
2015
)
1
,
pp. 34-49
Persistent link: https://www.econbiz.de/10010500763
Saved in:
5
Multichannel shopper segments and their covariates
Konuş, Umut
;
Verhoef, Peter C.
;
Neslin, Scott A.
- In:
Journal of retailing
84
(
2008
)
4
,
pp. 398-413
Persistent link: https://www.econbiz.de/10003794925
Saved in:
6
Consumer responses to vertical service line extensions
Lei, Jing
;
Ruyter, Ko de
;
Wetzels, Martin
- In:
Journal of retailing
84
(
2008
)
3
,
pp. 268-280
Persistent link: https://www.econbiz.de/10003782181
Saved in:
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