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subject:"Consumer behaviour"
~isPartOf:"Report / Marketing Science Institute / Marketing Science Institute"
~person:"Grewal, Dhruv"
~person:"Han, Heesup"
~subject:"Airline"
~subject:"United States"
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Consumer behaviour
Airline
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Advertising
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Price competition
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Grewal, Dhruv
Han, Heesup
Boza, MarĂa-Eugenia
2
Fournier, Susan
2
Grover, Rajiv
2
Keller, Kevin Lane
2
Mick, David Glen
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Milne, George R.
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Sethuraman, Raj
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Report / Marketing Science Institute / Marketing Science Institute
International journal of hospitality management
34
Journal of travel and tourism marketing
33
Journal of retailing
13
International journal of contemporary hospitality management
12
Journal of the Academy of Marketing Science
9
Journal of hospitality marketing & management
7
Journal of marketing
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Tourism management : research, policies, practice
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Journal of business research : JBR
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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MSI reports : working paper series
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Psychology & marketing
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Journal of retailing and consumer services
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Journal of vacation marketing
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Tourism and hospitality research : the surrey quarterly review
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of marketing research : JMR
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Review of marketing research
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Tourism management perspectives : TMP
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Customer relationship management in electronic markets
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Emerald insight
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European business review
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Fundamentals of marketing research ; Vol. 3
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Handbook of research on customer engagement
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International journal of physical distribution and logistics management
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Journal of Consumer Marketing
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Journal of Contemporary Issues in Business and Government
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Journal of air transport management
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Journal of international business studies : JIBS ; an official journal of the Academy of International Business
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Report / Marketing Science Institute
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The Routledge companion to consumer behavior
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The journal of consumer marketing
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The service industries journal
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Tuck School of Business working paper / Tuck School of Business at Dartmouth
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The effects of price-comparison advertising on buyers' perceptions of acquisition value and transaction value
Grewal, Dhruv
;
Monroe, Kent B.
;
Krishnan, Rajaram
-
1996
Persistent link: https://www.econbiz.de/10000948545
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